Care & Co Media | Melbourne | South Melbourne + Hybrid

If you're looking for a role where you can wind down, this isn't it.

We're looking for a hungry, professional media salesperson who loves the hunt, knows how to build relationships and gets genuine satisfaction from winning new business.

Care & Co Group owns a growing portfolio of media and publishing brands across aged care, retirement, disability and the broader care economy. Our commercial offering spans digital media, print, content, email, lead generation, partnerships and integrated campaigns.

We have established brands, valuable audiences and long-standing client relationships.

But we're not looking for someone to simply manage an existing book of business.

We're winding up, not winding down.

We want someone who wants to build.

The roleThis is a hands-on sales role with a strong focus on new business development.

You'll be responsible for identifying prospects, getting in front of them, understanding what they're trying to achieve and building media campaigns that make commercial sense.

We're not interested in simply selling banner ads or filling pages in a publication.

Our best campaigns bring together the right combination of digital, print, content, email, partnerships, lead generation and audience reach to solve a client's marketing problem.

You'll have support from our broader sales, marketing, editorial and design teams, but you need to be someone who creates momentum yourself.

You won't be sitting around waiting for leads to land in your inbox.

What you'll be doingYou'll

- Prospect every week and consistently build your own new-business pipeline.
- Identify and approach new advertisers, brands, agencies and commercial partners.
- Use LinkedIn Sales Navigator and Lusha to research prospects, identify decision-makers and create new opportunities.
- Manage your opportunities, activities, pipeline and client relationships through HubSpot.
- Pick up the phone, send the email, make the LinkedIn connection and get the meeting.
- Develop strong relationships with marketing managers, media agencies, brand teams and senior decision-makers.
- Understand what a client is trying to achieve before trying to sell them something.
- Build and sell integrated campaigns across digital, print,



content, email, lead generation and partnerships.
- Confidently talk about digital media metrics including reach, impressions, engagement, CTR and campaign performance.
- Understand how to sell print properly — using circulation, distribution, audience, context and longevity rather than simply quoting the size of an advertisement.
- Prepare professional proposals and presentations that clearly articulate the campaign idea and value to the client.
- Grow existing accounts while maintaining a strong focus on bringing new clients into the business.
- Own your revenue target and understand exactly where you sit against it.
- Work collaboratively with the broader team to get campaigns sold and delivered.

You must know mediaPrevious media and advertising sales experience is essential for this role.

You might currently work for a publisher, media owner, digital media company, magazine, content agency, media agency or integrated advertising business.

We need someone who already understands how advertising works and how marketers think.

You should understand the difference between selling a product and selling a campaign.

You'll know how to take a client from:

"We have some budget and want to reach this audience"

to:

"Here's the campaign we recommend, why we recommend it, who it will reach, how the channels work together and what success should look like."

The person we're looking forYou're a hunter.

You're hungry to win business and comfortable being accountable for a revenue number.

You're polished and professional in front of clients, but behind the scenes you're persistent, organised and prepared to do the work required to build a robust pipeline.

You're also a team player.

We don't want lone-wolf salespeople who only care about their own number. You'll be working across multiple brands with editorial, marketing,



design and other salespeople, so collaboration matters.

You will ideally bring

- Proven media and advertising sales experience - this is a must.
- A demonstrated track record of winning new business.
- Strong knowledge of both digital and print advertising.
- Experience selling integrated media campaigns.
- Confidence prospecting and cold approaching senior decision-makers.
- Experience using LinkedIn Sales Navigator for prospecting.
- Experience with Lusha or similar prospecting/data tools.
- Strong experience using HubSpot or another sophisticated CRM.
- Excellent written and verbal communication skills.
- Strong presentation and proposal skills.
- Commercial confidence and a good understanding of targets, pipeline and conversion.
- A professional approach to clients and colleagues.
- Energy, resilience and a genuine desire to grow.

You need to be comfortable with technologyWe run a modern, digitally enabled business and use multiple online systems across sales, publishing, marketing and client management.

You don't need to be a developer, but you do need to be genuinely tech savvy.

If learning a new platform makes you uncomfortable, this probably isn't the right environment.

We need someone who can confidently navigate CRM systems, prospecting platforms, online media products, reporting dashboards and our internal systems without needing someone else to do it for them.

A role for someone who wants to buildThis is probably the most important part.

If you're looking for a comfortable media sales role to wind down in, please don't apply.

We're looking for the opposite.

Care & Co Group is growing its media portfolio, developing new products and changing how we take our audiences to market.

There is plenty already here to sell, but there is also plenty still to build.

We want someone who gets excited by that.

Someone who comes in with energy.

Someone who sees a new product and immediately starts thinking about who could buy it.

Someone who sees an untapped category and starts building a prospect list.

Someone who wants to win.

If you're an experienced Melbourne media salesperson who is hungry for your next growth opportunity, we'd love to hear from you.

📌 Media Sales & Partnerships (Melbourne)
🏢 Care u0026 Co Group
📍 Melbourne