Job Description

The Mindcraft Clinic Pty Ltd – Sydney CBD NSW

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The Mindcraft Clinic Pty Ltd is a specialist medical and clinical practice dedicated to delivering compassionate, evidence-based mental healthcare, psychiatric assessments, and therapeutic services. We are committed to fostering positive community health outcomes and improving patient engagement through accessible, high-quality healthcare education. We are currently seeking a creative and structured Social Media Specialist (Marketing) to help us connect with our community, build brand awareness and promote our clinic's services.

Key Responsibilities n

Create, produce and publish engaging text, photographic and video content to promote clinical services across social media and digital platforms.

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Develop digital marketing materials designed to grow the online audience, strengthen brand awareness and support client enquiries and bookings.

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Manage and schedule the daily and weekly release of marketing content across various channels, including Instagram, Facebook, LinkedIn and relevant websites.

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Develop and maintain engaging social media content that reflects the organisation's professional identity and communication objectives.

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Monitor the performance of published content and use relevant data and audience insights to adjust and refine content strategies.

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Regularly review, update and optimise existing digital marketing content to ensure it remains accurate, engaging and aligned with promotional objectives.

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Assist with the development of digital campaigns, promotional materials and online communications as required.

Skills and Experience Required n

At least a Bachelor's degree in Marketing, Communications,



Digital Media or a relevant field.

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At least one year's experience in digital content creation or marketing.

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Demonstrated experience managing social media platforms and using content scheduling tools.

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Experience creating written, photographic and video content for digital platforms.

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Strong written and verbal communication skills.

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A clear understanding of digital audience engagement and social media trends.

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Strong organisational skills and attention to detail.

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Ability to work independently while managing multiple content and marketing activities.

About Us n

The Mindcraft Clinic Pty Ltd is a specialist medical and clinical practice dedicated to delivering compassionate, evidence-based mental healthcare, psychiatric assessments, and therapeutic services. We are committed to fostering positive community health outcomes and improving patient engagement through accessible, high-quality healthcare education. We are currently seeking a creative and structured Social Media Specialist (Marketing) to help us connect with our community, build brand awareness and promote our clinic's services.

Key Responsibilities n

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- n

Create, produce and publish engaging text, photographic and video content to promote clinical services across social media and digital platforms.

n
- n





Develop digital marketing materials designed to grow the online audience, strengthen brand awareness and support client enquiries and bookings.

n
- n

Manage and schedule the daily and weekly release of marketing content across various channels, including Instagram, Facebook, LinkedIn and relevant websites.

n
- n

Develop and maintain engaging social media content that reflects the organisation's professional identity and communication objectives.

n
- n

Monitor the performance of published content and use relevant data and audience insights to adjust and refine content strategies.

n
- n

Regularly review, update and optimise existing digital marketing content to ensure it remains accurate, engaging and aligned with promotional objectives.

n
- n

Assist with the development of digital campaigns, promotional materials and online communications as required.

n

Skills and Experience Required nn
- n

At least a Bachelor's degree in Marketing, Communications, Digital Media or a relevant field.

n
- n

At least one year's experience in digital content creation or marketing.

n
- n

Demonstrated experience managing social media platforms and using content scheduling tools.

n
- n

Experience creating written, photographic and video content for digital platforms.

n
- n

Strong written and verbal communication skills.

n
- n

A clear understanding of digital audience engagement and social media trends.

n
- n

Solid organisational skills and attention to detail.

n
- n

Ability to work independently while managing multiple content and marketing activities.

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#J-18808-Ljbffr

📌 Social Media Specialist (Sydney)
🏢 The Mindcraft Clinic
📍 Sydney