Job Description

This range is provided by Macpeople. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

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A$110,000.00/yr - A$130,000.00/yr

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Expertise in Design, Marketing and Digital Recruitment n

Our CBD-based client and high-profile national industry body has a permanent full-time opportunity for a Social Media Manager to work within a marketing and content team and deliver content across education, membership, and event products.

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The successful applicant will drive social media strategy to grow engagement, enhance brand visibility, and support lead generation across education, membership, and events.

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Key responsibilities include:

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- Develop the social media strategy and plan with clear objectives aimed at driving engagement and growth across all key channels
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- Oversee all paid and organic social media initiatives
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- Create engaging social content that resonates with key target audiences
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- Collaborate with the company's media agency to align paid strategies with organic efforts
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- Manage the social media content calendar to enhance the customer experience
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- Oversee the creative direction and tone of social content
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- Work collaboratively across the business to align the social media content plan.
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Key requirements include:

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- A minimum of 4 years’ experience driving and executing social media strategies
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- Robust analytical skills with a focus on goal-setting, audience insights, and data-driven content optimisation
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- Exceptional content creator with a knack for crafting engaging, brand-aligned copy
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- Proficient in using social media management tools for scheduling, monitoring, analysing, and reporting
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- An understanding of social algorithms and the agility to adapt to changes for maximum impact
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- Confident communicator with excellent interpersonal skills.
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This opportunity is available immediately and offers a competitive salary with flexibility around core hours and remote working.

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If you’re passionate about building online communities and delivering results through content and campaigns, this is your chance to shape a national industry body's social presence. Alternatively, call Carl on for further information.

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- Seniority level Mid-Senior level
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Employment type nn
- Employment type Full-time
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Job function nn
- Job function Marketing, Advertising, and Design
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- Industries Marketing Services and Design Services
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📌 Social Media Manager (Sydney)
🏢 Macpeople
📍 Sydney