Job Description

Avive Health is bringing its digital marketing capability in-house, and we are looking for a hands‑on digital marketer to take ownership of our digital platforms, CRM and customer journeys.

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This is an opportunity to build and shape a capability, not simply inherit a finished function.

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You will be Avive’s go‑to expert for HubSpot, marketing automation, website performance, digital analytics and conversion. Working across Growth, Marketing & Communications and Technology, you will turn business needs into practical digital solutions that improve how prospective patients, referrers and partners connect with Avive.

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As Avive continues to expand its hospitals, services and digital models of care, you will have plenty of scope to build, automate and improve.

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nWhat you’ll do n
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Own and optimise HubSpot, including CRM configuration, workflows, automation, integrations, data quality and reporting

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Build customer journeys, email sequences, lead scoring, segmentation and nurture campaigns

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Manage Avive’s WordPress website, landing pages, forms and digital integrations

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Improve the journey from lead to enquiry to conversion

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Establish reliable campaign tracking, dashboards and reporting

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Build and launch the digital elements of marketing campaigns

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Identify opportunities to automate processes and reduce manual work

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Support SEO and AI search optimisation across Avive’s digital content

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Work closely with Growth, Marketing & Communications and Technology to deliver effective digital solutions

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nWhat you’ll bring n
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At least five years’ experience in digital marketing

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Strong hands‑on HubSpot experience across CRM, automation, workflows, reporting and data management

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Practical experience managing WordPress websites, landing pages and forms

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Experience with digital analytics, campaign tracking and conversion optimisation

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Confidence working with system integrations and troubleshooting technical issues

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A solid understanding of the lead‑to‑enquiry‑to‑conversion journey

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Working knowledge of SEO, AI search optimisation and content editing

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Healthcare marketing experience, ideally within mental health, will be highly regarded

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Knowledge of AHPRA advertising requirements, or the ability to quickly develop it

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This is a hands‑on role. Success will depend on your ability to build, test, troubleshoot and implement solutions, not simply manage external agencies.

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nWhy Avive? n
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Avive is creating a contemporary approach to private mental health care through thoughtfully designed hospitals, specialist clinical services and new models of care.

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You will join at an important point in Avive’s growth, with genuine ownership of the digital ecosystem and a clear line of sight between your work, patient access and organisational growth.

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The role can be based on the Gold Coast or in Sydney and is primarily workplace-based, with limited work-from-home flexibility.

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If you know HubSpot inside and out, enjoy solving digital problems and want the opportunity to build something meaningful, we would love to hear from you.

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📌 Digital Marketing Manager | HubSpot, CRM & Digital Platforms (City of Gold Coast)
🏢 Avive Health
📍 City of Gold Coast