Job Description
UMM is a highly creative communications agency that has been working with some of the most progressive brands in the Lifestyle, Consumer Tech, FMCG, TV Production, and Events arenas for over 25 years.
n
We are currently on the hunt for a dynamic Social Media Executive to join the team to work on an exciting client portfolio. As part of a fully integrated agency model, you will work in a dedicated Social and Content team and collaborate with the Influencer and PR teams.
n
At UMM, we consider the personal and career development of our staff as key to our ongoing success. In addition to consistent mentoring from the Joint MD/PR Director, we partner with renowned and accomplished professionals from PR, Social, and Marketing to provide industry insights and strengthen our team's strategic thinking.
n
UMM operates under a hybrid working model, with a strong focus on team collaboration, including regular social days to stay in touch and grow culturally. The team works in-house Monday-Wednesday, with Thursday and Friday at home.
n
If you thrive in a fast-paced environment and want to be part of an inclusive, creative culture where your voice will be heard, then UMM is the agency for you.
RESPONSIBILITIES: n
Content Creation: Concept, produce, shoot and adapt social-first content across all major platforms (short-form video, static, carousels). Repurpose brand assets and apply strong copywriting to craft compelling hooks and clear CTAs.
n
Strategy & Planning: Manage content calendars aligned to business goals. Research, develop, and contribute strategic ideas for campaigns that balance cultural relevance with commercial outcomes.
n
Community & Engagement: Handle day-to-day publishing and quality control. Actively engage with audiences, maintain a strong brand voice, and confidently implement crisis management strategies when required
n
Analytics & Optimisation: Track organic and paid performance,
translating data into actionable creative refinements. Continuously test formats and messaging to improve engagement and campaign results.
n
Account Management: Act as a client-facing representative to maintain strong relations with the agency's existing social media clientele. While you will not be the primary point of contact, you will support the Head of Social & Content and Joint Managing Directors in managing the client portfolio.
n
Social Media Advertising: Assist with paid social campaigns. Please note: Whilst experience in social media advertising is preferred, it's not essential to this role as it can be taught.
n
Team Collaboration: Report to the Head of Social & Content, managing workflows and timelines alongside the wider agency to deliver integrated work, while staying ahead of industry trends and emerging platforms.
ABOUT THE CANDIDATE: n
2–3+ years’ experience in content creation, social media, or digital marketing, ideally within an agency or fast-paced brand environment.
n
A University Degree in Digital or Social Media, Journalism, Communications, PR, or a related field.
n
Working knowledge of tools such as Canva, CapCut, Premiere Pro or Photoshop.
n
Able to connect creative output to brand, campaign and business objectives.
n
Deep understanding of major social platforms, including content formats, audience behaviour, trends and algorithm mechanics. Familiar with the business backend of Meta, TikTok and other platforms.
n
Brilliant written, verbal and interpersonal communication skills.
n
Exceptional project and time management skills.
n
An excellent team player who thrives in a team-oriented environment and positively contributes to the culture of the business.
n
Australian work rights are required for this position.
n
Learn more about us via and on our socials:
n
Researching careers? Find all the information and tips you need on career advice.
#J-18808-Ljbffr
📌 Social Media Executive (Sydney)
🏢 UMM
📍 Sydney