Job Description

Growth Marketing Manager n

Growth Marketing Manager / Lead

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Location: Potts Point, Sydney or Remote with pop‑ins to Sydney | Full‑time

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We’re building Australia’s most effective growth engine across home ownership, spanning property buying, consumer finance and credit decisioning, and we’re looking for a Growth Marketing Lead who wants to own demand generation across multiple category‑defining brands at once.

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You’ll join the growth team powering:

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- OwnHome: Deposit Boost Loans helping first‑home buyers break into the property market sooner (award‑winning, VC‑backed, and debt‑funded with over $100M to deploy)
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- Peach Property: Australia’s favourite buyer’s agent (wild early traction, targeting 200+ broker partners supporting 1,000+ purchases in the next 18 months)
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- Two stealth fintech products launching in 2025: one platform, one consumer play (tackling two of the biggest inefficiencies left in financial services)
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We’re profitable, scaling fast, and raised a $40M war chest to deploy behind an ambitious team into channels that work.

The role n

You’ll build net‑new demand systems across multiple brands, spanning paid acquisition, SEO, lifecycle, partnerships, CRO and whatever else you believe can generate a qualified pipeline.

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- SEO & content‑led acquisition (working with internal SMEs / contractors)
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- Lifecycle & lead nurture (email, SMS, retargeting, conversion routing)
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- Partnership & broker‑led distribution loops
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- CRO and experimentation across landing pages, forms and funnels
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- Webflow (site structure, landing builds & rapid iteration)




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- Experimentation, attribution & reporting, using CRM or SQL to cut through noise
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What’s unique about this opportunity? nn
- You’re not inheriting a narrow channel, you’re designing the demand system. Instead of running the same playbook endlessly for one ICP, you’ll work across consumer, broker and enterprise‑style funnels simultaneously.
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- High trust, high pace, no internal theatre. If it’s a good idea, we try it.
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- Warm and mature team, high pay, high expectations: we back solid operators and compensate accordingly. In return, we expect clarity, pace and measurable impact.
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Who you are nn
- Think in CAC, LTV, conversion and velocity, not vanity metrics
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- Prefer targets and autonomy over noise and process
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- Can set direction, then open Webflow, Google Ads, SQL or Zapier and build the thing yourself
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- Know when to zoom into execution and when to pull back to strategy
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- Can corral and motivate ICs or contractors to project deadlines
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- Enjoy partnering with a nimble, high‑output team including our founders, CMO, business‑unit leads, performance lead, sales teams
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Recruitment Process n

Straightforward and clarifying:

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- Informal chats with Imogen (CMO) and James (co‑CEO) to hear our pitch and understand our values: ownership, humility, growth, sweat the inputs, blow minds
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- A paid work trial — work with us on something! There’s no better way to confirm we both enjoy working together!
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Seniority level n

Mid‑Senior level

Employment type n

Full‑time

Job function n

Marketing and Sales

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📌 Growth Marketing Manager (Sydney)
🏢 Ownhome
📍 Sydney