Australia — International Student Market

822K inbound students (2024) +10%

1. China 168K

2. India 128K

3. Nepal 57K

4. Vietnam 33K

5. Malaysia 26K

3 international branch campuses in Australia

OVERVIEW CIHE Australia is seeking a Marketing and Student Recruitment Coordinator focused on the Subcontinent Market. Based in Sydney, this role supports international student recruitment initiatives across CIHE’s campuses in North Sydney, Hurstville, Canberra, and Perth. The position involves building relationships with education agents and prospective students, coordinating recruitment campaigns, and supporting students through the enrolment journey. Candidates with strong communication skills, a proactive approach, and experience in higher education recruitment or marketing are encouraged to apply.

Key responsibilities

- Develop and deliver international recruitment plans for priority markets
- Identify new recruitment opportunities and expand the education agent network
- Build relationships with education agents, prospective students, and industry partners
- Support prospective students from initial enquiry through application and enrolment
- Deliver agent training, presentations, information sessions, and webinars
- Coordinate recruitment campaigns and develop content tailored to target markets
- Represent CIHE Australia at education fairs, agent events, and industry forums
- Track market trends, visa and regulatory changes, competitor activity, and student demand
- Monitor agent performance, enquiry conversion, and enrolment outcomes
- Coordinate with Admissions and Student Services to support a smooth enrolment experience
- Ensure recruitment activities and promotional materials comply with ESOS, the National Code, CRICOS requirements, and institutional policies
- Meet agreed recruitment and enrolment targets
- Identify opportunities to develop the CIHE brand and profile
- Liaise with onshore and offshore education agents
- Promote inclusion, equality,



and diversity in recruitment activities
- Guide students through the journey from enquiry to enrolment with personalised advice on courses and admissions
- Analyse the performance of recruitment strategies and refine approaches for stronger results

Requirements

- Degree or diploma in business, marketing, communications, or a related field
- Experience in student recruitment or marketing, preferably within a higher education environment
- Excellent communication and presentation skills
- Strong relationship-building abilities
- Ability to engage effectively with diverse audiences
- Confidence in managing projects independently and delivering results with minimal supervision
- Ability to develop and maintain productive stakeholder relationships
- Results-oriented approach with the ability to achieve recruitment targets
- Strategic mindset with the ability to identify recent recruitment opportunities
- Creative and forward-thinking approach to recruitment strategies
- Genuine passion for education and supporting students throughout their academic journey
- Understanding of inclusion, equality, and diversity principles WHY THIS ROLE MATTERS International student recruitment plays an important role in helping higher education institutions build diverse learning communities and strengthen global engagement. This position contributes directly to student growth, institutional visibility, and the development of strong partnerships across international markets. Professionals in this field help students make informed educational decisions while supporting institutions in achieving sustainable enrolment outcomes.

Bonus: Application advice

- Highlight experience working with international students, education agents, or multicultural stakeholder groups.
- Include measurable recruitment, conversion, or enrolment outcomes where possible.
- Demonstrate familiarity with higher education compliance frameworks such as ESOS, CRICOS, or the National Code if applicable.
- Provide examples of successful marketing campaigns, presentations, webinars, or student

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📌 Marketing and Student Recruitment Coordinator - Subcontinent Market (Sydney)
🏢 Uniglobalcareers
📍 Sydney