Marketing Services Lead (Melbourne)

Marketing Services Lead (Melbourne)

05 Oct
|
TENNIS AUSTRALIA
|
Melbourne

05 Oct

TENNIS AUSTRALIA

Melbourne

At Tennis Australia, we're creating a more playful world through tennis - for everyone.

From grassroots to Grand Slams, tennis brings people together, inspires communities, and builds champions on and off the court.

We're a team of imaginative and passionate people who believe in the power of sport to make a difference. If you're ready to help us serve up real impact, we'd love to hear from you.

We're committed to reflecting the communities we work and play in. We strongly encourage applications from women, Aboriginal and Torres Strait Islander peoples, LGBTQI+ individuals, people with disability, and people from culturally diverse backgrounds.

About the role
This is an exciting 18-month max term contract opportunity to support TA's participation teams, while working closely with our Member Associations (MAs), Tennis Services team, Clubs, Coaches and Operators to deliver tailored marketing initiatives, trade marketing strategies and participation-focused campaigns that drive engagement and bring our sport to life at a grassroots level.

In this role you will:

Develop and deliver local area marketing plans in partnership with Tennis Services and Marketing teams to drive participation growth

Provide training, tools, and support to stakeholders across marketing platforms, content creation, CRM systems, and data insights

Lead trade marketing initiatives, creating brand assets, templates, and resources that enable effective local engagement

Coordinate and execute marketing campaigns, activations, events, and communications to maximise impact and workforce capability

Monitor marketing performance, ensure brand consistency across all touchpoints, and drive continuous improvement through data, insights, and innovation

About you
We're looking for someone who thrives on collaboration, creativity and execution, and who can balance national strategy with local relevance. With the summer period fast approaching, you'll be someone who can hit the ground running,



working closely with internal teams to bring our participation initiatives, programs and brands to life and ensure they show up consistently and effectively during this critical period.

To be successful in this role, you will:

Strong experience in marketing services, trade marketing, or campaign coordination (5+ years preferred)

A proven ability to engage and support multiple stakeholders across diverse networks

Hands-on skills in marketing tools (Canva, CRM, digital platforms) and a willingness to upskill others

Excellent organisational skills, with the ability to prioritise and manage multiple requests

A proactive mindset with a knack for innovation, continuous improvement, and insight-led reporting

A genuine passion for sport, community engagement, and bringing brands to life locally

Hold (or be willing to obtain) a current Police Check and Working with Children Check

Preparedness to be flexible in regard to working hours and arrangements relating to work associated with Tennis Australia

What's to love?

Career development with a range of formal education and on the job training opportunities

Tickets to the Australian Open plus Superbox tickets to events at Rod Laver & John Cain Arena

Health & wellbeing benefits, including access to CorePlus Pilates and other wellbeing initiatives

Onsite gym, tennis facilities & free onsite car parking

Salary packaging & a range of discounts from our sponsorship partners

Attractive leave advantages - with up to 26 weeks of paid parental leave for all primary caregivers and Sorry Business and Ceremonial Leave for Aboriginal and Torres Strait Islander employees

We are proud to be recognised as an employer of choice for women by WORK180

Tennis Australia is committed to providing a safe environment for all tennis participants, including children and young people. It is essential everyone involved with delivering tennis in Australia understands their responsibility in relation to child-safety.

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📌 Marketing Services Lead (Melbourne)
🏢 TENNIS AUSTRALIA
📍 Melbourne

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