We're looking for a Senior Content Creator to help create Kapio's social and ad content. You'll research what's working, come up with concepts and produce the content yourself, including graphics and motion graphics for ads and social, using AI tools alongside your design skills. You'll work closely with our social media and marketing teams to create the best content possible, and with our Meta Ads Specialist, who'll share what's performing so we can decide what to make next. We want someone creative who isn't afraid to try new ideas and test them. Ideally, you're as comfortable reading ad numbers as you are designing.
What you'll do
Research trends, competitors and what's working in fintech and finance
Come up with ideas for ads and organic social content
Design static graphics and motion graphics for ads and social, using AI tools to speed up production
Review ad performance (click-through rate, cost per lead, hook and hold rates) and use it to decide what to make and test next
Edit and cut content into formats for each social platform
Work with the social media and marketing teams on campaigns and content plans
Help shape and keep the Kapio look and feel consistent as the brand grows
About you
Strong graphic design and motion graphics skills,
with a portfolio to show it
Experience using AI tools to create images, video or copy
Good instincts for what grabs attention on social media
Happy to try new concepts, test them and learn from the results
Understands ad performance numbers and can explain why one creative beat another
Enjoys working with a team and sharing ideas
Nice to have
Experience creating content for paid social ads
Experience using Meta Ads Manager or similar reporting tools
Experience with a fintech, finance or tech brand
Experience helping launch or build a recent brand
What we offer
Competitive salary + super
The chance to shape a new brand's creative from early on
A team that tests current ideas quickly
Modern office in Collingwood
About us
Kapio is a new financial technology platform built in Melbourne, using AI to make finance simpler for Australian small businesses. We're part of a group that also includes established finance brands like Axle Capital, and social media will be one of the main ways we reach business owners.
Must have valid, unrestricted working rights in Australia. No visa sponsorship available.