About the role

Beneath Driver Lane is a whisky and cocktail bar tucked below the Melbourne CBD, known for its spirits collection, its members' Basement Barrel Society and a calendar of brand-led events. This is primarily a functions and marketing role. You'll sell and deliver private and large-group bookings, run the marketing calendar and grow brand partnerships. You'll also sit in a leadership team alongside the Venue Manager, so you'll need the operational know-how to step in, make calls and keep the venue running to standard.

Key responsibilities

- Own the full functions cycle: enquiry, proposal, contract, deposit, run sheet, delivery and post-event follow-up.

- Respond to every enquiry quickly and convert it, using the functions pack, tailored packages and minimum-spend structures.

- Proactively sell into corporate, agency and private markets.

- Build run sheets and brief the bar, kitchen and floor teams so every event is staffed and costed correctly.

- Host key events on the night and be the client's single point of contact.

- Track pipeline, conversion and function revenue, and report on them weekly.

- Plan and run the venue's marketing calendar: launches, tastings, seasonal menus and in-venue programming.

- Manage social media and paid campaigns with the agency, holding them to clear results.

- Grow the Basement Barrel Society through member events,



retention and current sign-ups.

- Maintain relationships with spirits brands and distributors, including activation funding and co-branded events.

About you

- 5+ years in hospitality, with at least 2 in a functions, events or venue management role.

- A track record of selling and delivering private and corporate events, ideally with revenue targets.

- Hands-on venue experience: you can run a floor, read a roster and understand labour and COGS.

- Confident, commercial communication with clients, brands and suppliers.

- Strong organisation across many moving parts: run sheets, deadlines and budgets.

- Comfort with social media, content and working alongside a marketing agency.

- Current RSA and the ability to work nights and weekends around the events calendar.

About us

Beneath Driver Lane is a whisky and cocktail bar tucked below the Melbourne CBD, known for its spirits collection, its members' Basement Barrel Society and a calendar of brand-led events.

Benefits

- A senior role with real ownership of functions revenue and the venue's marketing.

- A seat at the leadership table and a direct line to the Managing Director.

- Close work with leading spirits brands, with access to tastings, launches and education.

- Staff discounts across Beneath Driver Lane and sister venue, Baby Driver.

📌 Events & Marketing Manager (Melbourne)
🏢 Beneath Driver Lane
📍 Melbourne