Territory Sales Representative - Construction
Power Progress. Partner with Producers. Grow Your Career at RDO Equipment.
At RDO Equipment, we're not just about machines, we're about people, progress and purpose. Whether you're out in the field, working alongside customers, or supporting essential industries, your work helps power the businesses that build and sustain Australia.
We're looking for a driven and customer-focused
Territory Sales Representative
(known internally as an Area Manager – Construction) to join our Vermeer Sales team. This role is responsible for developing long-term customer partnerships, growing market share, and delivering complete equipment solutions across an established territory covering
Western Victoria (excluding Melbourne CBD) and Tasmania
.
We're more than a leading dealer of world-class brands like Vermeer. We're a people-first organisation built on respect, integrity and teamwork. Our strength comes from our premium brands, strong branch network, and the stability of a family-owned business grounded in genuine values.
Why Join RDO Equipment?
Represent a globally recognised premium brand, Vermeer
Work within a stable, family-owned organisation with a strong national footprint
Autonomy to manage your territory and customer relationships
Supportive leadership, clear sales systems and structured processes
Ongoing training, development and performance support
A values-driven culture that celebrates teamwork, accountability and success
What You'll Be Doing
As an Area Manager – Construction, you will:




Develop and maintain long‐term partnerships with customers across your assigned territory
Promote Vermeer construction equipment, parts and service solutions to deliver value for customers
Use company sales systems and tools to document, track and manage sales activity accurately
Drive sales growth, market share and customer satisfaction in line with agreed objectives
Build solid knowledge of Vermeer products, manufacturer programs and industry trends
Maintain awareness of competitors, market conditions and equipment values
Coordinate and conduct equipment demonstrations and operate machinery at customer worksites
Work closely with Sales Managers, Branch Managers and internal departments to progress opportunities and customer orders
Ensure timely follow-up, delivery coordination and professional customer handovers
Represent RDO Equipment with professionalism across the industry and local communities
Champion safety, company policies and RDO values in all interactions
What We're Looking For
We're looking for someone who:
Has previous sales experience, ideally within equipment, machinery, construction, environmental or related industries




Understands local market conditions and customer needs
Demonstrates the ability to leverage social media platforms for market research, lead generation and customer engagement
Has strong communication, relationship‐building and negotiation skills
Delivers exceptional customer service and follows through on commitments
Is confident using CRM systems and computer‐based sales tools
Has knowledge of machinery resale values and trade‐in assessments
Is self‐motivated, organised and comfortable working autonomously
Is willing to travel regularly throughout Western Victoria and Tasmania
Holds a current driver's licence
Who is RDO Equipment?
RDO Equipment sells and supports John Deere Construction, Forestry, Agriculture and Turf products, as well as Vermeer Corporation's range of Construction and Environmental equipment.
With more than 800 employees across 28 dealership locations nationwide, RDO continues a 60-year Australian legacy built on partnership, innovation and integrity.
At RDO, our values guide everything we do. We partner with our people, build customers for life, create opportunities, act with integrity and play to win. We are committed to creating an inclusive workplace where everyone feels respected, supported and valued.
Ready to Make Your Mark?
If you're passionate about building customer relationships, identifying opportunities and delivering industry‐leading equipment solutions, we'd love to hear from you.
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📌 Territory Sales Representative - Construction (Melbourne)
🏢 RDO Equipment
📍 Melbourne