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Senior National Account Manager
About the role
Bayer Consumer Health are seeking an experienced and commercially astute Senior National Account Manager to lead our partnerships with Sigma Wholesale, Chemist Warehouse Australia, Amcal and DDS. This portfolio includes Bayer's largest and most strategically key customer in Australia, offering a rare opportunity to influence customer strategy, category growth, commercial performance and long-term business outcomes at scale.
In this highly visible role, you'll lead Bayer's most strategic pharmacy partnerships, shaping customer strategy, influencing key commercial decisions and delivering sustainable business growth. Working closely with senior customer stakeholders and cross-functional teams, you'll identify opportunities, optimise investment decisions and drive outstanding customer outcomes.
About You
You are a strategic and commercially driven account leader with a proven track record managing complex customer partnerships. You bring a growth mindset, strong customer leadership capability and the ability to balance long-term strategic thinking with day-to-day execution.
You are comfortable influencing senior stakeholders, navigating complexity and using data and insights to make informed commercial decisions. Most importantly, you're motivated by the opportunity to lead high-profile customer relationships and make a meaningful impact on business performance.
Role Responsibilities
Lead the strategic direction and commercial performance of Sigma Wholesale, Chemist Warehouse Australia, Amcal and DDS.
Develop and execute customer strategies, Joint Business Plans and annual growth plans that align customer priorities with Bayer's commercial objectives.
Own sales, profitability, market share,



distribution, forecasting and customer investment outcomes across the portfolio.
Lead annual trading agreement negotiations, promotional planning, retail media investment and customer-specific commercial arrangements to maximise return on investment and long-term value creation.
Build and maintain trusted relationships with senior customer stakeholders, acting as Bayer's primary commercial contact and escalation point for strategic and operational matters.
Leverage customer, category, shopper and financial insights to identify growth opportunities and influence innovation, activation and investment decisions.
Partner closely with Marketing, Category, Finance, Supply Chain, Customer Service, Trade Activation and Sales teams to deliver best-in-class execution and accelerate growth opportunities.
Drive strong commercial governance through effective trade spend management, profitability analysis, promotional evaluation and investment optimisation.
Provide leadership across the broader Pharmacy team by sharing best practice, influencing strategic priorities and contributing to a One Pharmacy Team approach.
Champion a high-performance culture focused on collaboration, accountability, customer excellence and sustainable business growth.
Required Experience & Qualifications
Degree qualification in Commerce, Business, Marketing or a related discipline, or equivalent commercial experience.




Minimum 5 years' experience managing large, strategic customer relationships.
Experience using customer, category and financial data to drive business decisions, including Power BI and relevant reporting tools.
Experience managing wholesale, pharmacy or major retail customers, with Chemist Warehouse and/or Sigma Healthcare experience highly regarded.
Proven experience managing major national accounts within Consumer Health, Pharmacy, FMCG, Healthcare or a complex retail environment.
Demonstrated success delivering sales growth, profitability and market share outcomes.
Strong commercial acumen with experience managing trade investment, gross-to-net performance, ROI and P&L; outcomes.
Proven capability leading Joint Business Planning, annual trading agreements and complex commercial negotiations.
Exceptional stakeholder management, communication and influencing skills.
Be You @ Bayer
We are committed to creating a culture where people can be their best, in an environment that values inclusion, diversity and flexibility. At Bayer everyone belongs, regardless of race, colour, ancestry, religion, national origin, citizenship, sexual orientation, age, marital status, disability, or gender identity.
We encourage First Nations people to apply. We also welcome applicants with diverse educational backgrounds, professional knowledge, personality types, thinking styles and life experiences. If you have a disability or special need that requires accommodation to please let us know.
Be part of something bigger
Recruitment agencies please note that this position will be managed via our in-house Talent Acquisition Team. Bayer does not accept any unsolicited resumes.
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📌 Senior National Account Manager (Newcastle)
🏢 Bayer
📍 Newcastle