Prime Video is seeking an experienced Product Marketing Manager to drive advertising product marketing, brand partnership programs, and house ads strategy. This role sits at the intersection of content, advertising, and marketing - working cross-functionally to improve demand for PV advertising products, deliver brand partner relationship revenue goals, and maximize the value of remnant ad inventory.
You will enable Ads sales and marketing teams with compelling insights and materials, manage end-to-end title brand partnership programs, and develop strategies to leverage house ads inventory for broader Prime Video KPIs. This is a high-visibility role requiring the ability to operate across multiple parallel workstreams, influence senior stakeholders across PV, Ads, Legal, PR, and Finance, and deliver results in a fast-paced, ambiguous environment.
Key job responsibilities
Ads Product Marketing
Work cross-functionally with the Ads GTM team to build relevant insights and messaging that engage and build affinity with advertisers
Partner with the Ads Event Marketing team to activate PV Ads messaging at key industry events
Support the launch of recent PV Ads programs and product features via GTM planning, monitoring tests, and providing visibility to stakeholders
Identify critical insights from the ad sales process and craft clear, advertiser-facing marketing materials
Brand Partnership Program Management
Manage the end-to-end process for title partnerships across PVA and Live Events, delivering against revenue goals
Work cross-functionally with Ads GTM, Legal, and PV O&O; Marketing to develop exciting,



advertising-friendly packages against key Amazon Originals, licensed titles, and multi-title packages
Partner with PV Content and Legal teams to secure partnership-eligible titles and navigate content rights
Collaborate with PV Marketing to develop advertiser-facing materials for partnership titles
Work with Finance to ensure brand partnership revenue is correctly attributed to titles
House Ads Strategy & Operations
Develop strategy for allocating remnant PV ad inventory (e.g., from PVA, Live Events) to drive non-ads PV KPIs
Partner with WW and local Finance and BI teams to develop House Ads reporting mechanisms
Work with WW PVA and local Marketing teams to source marketing assets
Build House Ads supply into Live Events in partnership with Ads teams
Advocate for increase/decrease of inventory supply for House Ads based on performance data
Basic Qualifications
5+ years of program management, product marketing, or advertising operations experience
Experience managing programs with multiple parallel workstreams at different stages of a product lifecycle
Demonstrated ability to work cross-functionally across marketing, sales, legal, finance, and content teams
Experience crafting clear,



customer-facing marketing materials for B2B audiences
Strong understanding of the digital advertising ecosystem
5+ years of professional non-internship marketing experience
Preferred Qualifications
Experience in advertising sales, media, or entertainment industries
Understanding of content rights and licensing in media markets
Experience with sponsorship or brand partnership programs
Familiarity with advertising metrics, revenue attribution, and GTM planning
Ability to influence stakeholders (including PR and Legal) to support advertising goals
Experience driving direction and alignment with cross-functional teams
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
#J-*****-Ljbffr

📌 Ads Product Marketing Manager, Prime Video Aunz (Sydney)
🏢 Amazon
📍 Sydney