Second-generation, family-run Earthmoving Equipment Dealer with Number 1 market share, this business has been growing since ****. They have operated continuously throughout this time and have grown dramatically over the last five years, with four recent branches, three new equipment brands and one of the best sales teams in Australia.
They have never been a business that sits back and protects the status quo. They are aggressive, competitive and determined to be the best in the market. That approach has meant making tough decisions, challenging the competition and, at times, upsetting a few people along the way.
But that is what happens when you are Number 1 - you don't get there by playing it safe, and you certainly don't stay there by standing still. This is a business that continues to invest, continues to challenge the market and continues to look for ways to grow its market share.
Now they are looking for someone with that same attitude - a BDM who wants to win, wants to grow and wants to make a name for themselves across Northern NSW.
JOB OPPORTUNITY
This is a genuine Business Development and Territory Sales role for an experienced construction equipment salesperson who knows how to find opportunities, build relationships and close deals.
You will take responsibility for developing the Construction Equipment customer base across Newcastle, the Mid North Coast and the Hunter Valley.
The role will focus heavily on new business development while continuing to build strong relationships with existing customers across the territory.
You will be dealing directly with:
Earthmoving Contractors
Plant and Equipment Hire Companies
Infrastructure Businesses
Mining-Related Contractors




Quarry and Major Project Customers
Large Equipment Owners and Fleet Operators
KEY RESPONSIBILITIES
Develop new business across Newcastle, the Mid North Coast and the Hunter Valley
Identify and pursue new equipment sales opportunities
Build and maintain strong customer relationships
Manage the complete sales process from prospecting through to delivery
Conduct regular customer and site visits
Identify fleet replacement and expansion opportunities
Present equipment solutions to customers
Negotiate commercial terms and close equipment sales
Maintain an accurate sales pipeline and CRM
Work closely with Parts and Service to deliver a complete customer solution
WHAT WE ARE LOOKING FOR
The CEO of the Group is very honest and demanding of his team. He is also out chasing national deals and winning multinational contracts. You could say he is the heartbeat of the company because of his ability to win major deals.
He is looking for a true performer, not someone who simply talks themselves up. We need a proven performer who can demonstrate real results, will work harder than anyone else in the business and will strive to be Number 1 in the team.
Previous sales experience with Caterpillar, Komatsu, Hitachi, JCB, Volvo, Kobelco, Liebherr, SANY, XCMG, John Deere or another major equipment manufacturer or dealership will be highly regarded.
THE PACKAGE
Base Salary: $100,000 per annum
Company Vehicle: Provided
Superannuation: Paid in addition
Total Guaranteed Remuneration: $160,000 + Super + Company Vehicle
This is a genuine $160,000 guaranteed package before super and vehicle, with the opportunity to earn more through performance.
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📌 Bdm / Sales Representative – Construction Equipment (Newcastle)
🏢 Cappro Pacific
📍 Newcastle