Marketing Specialist (Melbourne)

Marketing Specialist (Melbourne)

04 Oct
|
Print Logistics (AUST.) P/L
|
Melbourne

04 Oct

Print Logistics (AUST.) P/L

Melbourne

Full time, 38 hours per week | AUD 80,000–90,000 per annum plus superannuation

Print Logistics is a Melbourne-based commercial printing, signage and promotional products company serving commercial and trade customers across Australia. We are seeking a Marketing Specialist to take carriage of our marketing function and help grow our commercial client base.

Reporting to the General Manager, you will:

- Develop and deliver marketing campaigns across our print, signage and promotional product lines
- Manage our digital presence, including website content, product listings, SEO, email marketing and social channels, with a focus on LinkedIn for B2B reach
- Produce marketing materials, capability statements and promotional content for commercial and trade customers
- Support tender and proposal submissions for corporate and government print contracts, working with the sales team to prepare content
- Conduct market and competitor research to identify new segments and business opportunities
- Maintain the CRM, manage lead capture and follow-up, and report on campaign performance, enquiry volume and return on marketing spend




- Coordinate external designers, print partners and suppliers
- Support trade show and promotional event activity

Qualifications

- At least five years of relevant marketing experience, or at least three years of relevant marketing experience with an acceptable formal qualification (bachelor degree or higher in marketing, communications, business or a related field)
- Experience covering campaign delivery and digital channels
- Demonstrated experience with email marketing platforms, social media and website content management
- Experience with CRM systems and reporting on marketing performance
- Understanding of B2B marketing and customer acquisition
- Solid written and verbal communication in English
- Well organised, able to manage competing deadlines
- Experience in printing, signage, promotional products or a related B2B or manufacturing setting
- Experience preparing tender or proposal content
- Experience coordinating external agencies and suppliers

#J-18808-Ljbffr

📌 Marketing Specialist (Melbourne)
🏢 Print Logistics (AUST.) P/L
📍 Melbourne

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