01 Oct
|
Lara Real Estate
|
Geelong
01 Oct
Lara Real Estate
Geelong
Are you a creative and driven Marketing Coordinator ready to take the next step in your career?
Lara Real Estate is growing, and we're looking for a motivated Marketing Coordinator to join our high-performing, community-focused team.
This is an opportunity to work locally, play a key role in growing the brand, and be involved in marketing residential homes and land development projects from campaign launch through to lead generation and sales.
Lara Real Estate is a trusted, locally owned agency servicing Lara and surrounding areas, with a strong presence across Melbourne's growth corridors and the Greater Geelong region.
We're known for our professional, down-to-earth approach and our genuine connection to the local community.
Our team is passionate about showcasing the lifestyle, growth potential and opportunities our region offers and delivering standout results for our clients.
About the Role
As a Marketing Coordinator, you'll play an significant role in coordinating and delivering marketing campaigns across residential property and land development projects.
Working closely with the sales and property management teams, you'll help bring campaigns to life, generate leads, strengthen our brand presence and ensure our marketing activity aligns with business and sales objectives.
Your responsibilities may include:
Developing and managing paid social and digital advertising campaigns across Meta, Google and other relevant platforms
Creating and coordinating property photography, video content, social media content and promotional assets
Conducting property market and competitor research to identify opportunities and inform marketing strategy
Managing content across Facebook, Instagram, LinkedIn and websites
Coordinating email marketing, CRM campaigns and lead nurturing activities
Monitoring and managing online reviews, encouraging client feedback and maintaining a positive brand reputation across relevant platforms
Monitoring campaign performance, enquiries and lead generation
Working closely with the sales and property management teams to align marketing activity with sales activity, property performance, customer enquiries and business objectives
Supporting the marketing of development projects, including project launches, campaign coordination, digital advertising and ongoing promotional activity
Maintaining consistent brand messaging and presentation across all marketing channels
You'll be supported by an established team, strong brand presence and a collaborative environment where you can continue to develop your marketing skills and make a real impact.
What We're Looking For
We're looking for a creative, organised and motivated Marketing Coordinator to join our team.
Ideally, you'll have:
Strong communication, organisational and project management skills
Experience in marketing, digital marketing, social media or a related role
A creative eye and strong attention to detail
Experience managing social media and digital advertising campaigns
Confidence coordinating multiple campaign and deadlines
An understanding of Meta, Google, CRM and Adobe Creative Suite
A genuine interest in property, development and the local market
Understanding of AI processors, including their key functions and capabilities
A proactive, team-focused mindset and strong work ethic
The ability to work independently while collaborating closely with the marketing, sales and property management teams
Supportive, close-knit and community-focused team
Ongoing mentoring and professional development
Clear pathways for career progression
Strong local brand and growing market presence
Collaborative working environment
Opportunity to play a key role in the growth of the business
Employer Questions
How many years' experience do you have in a marketing role?
How many years' experience do you have in the real estate industry?
What best describes your experience with Meta and Google advertising platforms?
What best describes your experience managing social media accounts and digital content?
What best describes your right to work in Australia?
Do you have a current Australian driver's licence?
#J-*****-Ljbffr
📌 Marketing Coordinator (Geelong)
🏢 Lara Real Estate
📍 Geelong