01 Oct
|
Digital
|
Melbourne
Job Description
Description
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We're looking for an experienced
Digital Marketing Strategist (Freelance, Remote)
to support a Melbourne-based digital marketing agency working across performance marketing, brand strategy and AI.
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This is a hands-on, client-facing role where you'll manage
Google and Meta Ads
, own paid acquisition strategy, and work alongside AI-supported tools and agents to analyse performance, validate recommendations and implement campaign changes.
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Engagement Details
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Type:
Freelance / Part-time
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Duration:
6 months
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Commitment:
Approximately 15 hours per week
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Location:
Australia or New Zealand
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Timezone:
AEST-compatible
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Schedule:
Hours can be distributed across the week, with agreed availability for client meetings.
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Requirements
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Responsibilities
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Manage and optimise Google Ads and Meta/Facebook Ads accounts.
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Own paid acquisition strategy and implement campaign changes.
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Review, validate, and act on recommendations generated by AI agents.
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Use campaign data to identify opportunities and improve performance.
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Advise clients across performance, creative, brand and growth strategy.
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Build strong client relationships and communicate recommendations confidently.
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Collaborate with technical specialists across analytics, tracking and dashboarding
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Requirements
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Previous experience in performance marketing, paid media or digital acquisition.
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Strong hands-on experience with Google Ads and Meta Ads.
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Experience managing paid media budgets of approximately AUD20K+ per month.
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Strong understanding of performance and brand marketing.
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Solid client-facing and relationship management skills.
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Comfortable using AI tools and agents as part of marketing workflows.
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Experience with Claude, Claude Code, Codex, ChatGPT, prompt engineering or AI marketing automation is highly valued.
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Experience with GA4, Google Merchant Centre, tracking and dashboarding is a plus.
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📌 Digital Marketing Strategist (Melbourne)
🏢 Digital
📍 Melbourne