Job Description

Are you plugged into what’s happening across fashion, culture and social? Do you know what’s trending on Tik Tok before it hits your feed twice? Are you a natural content creator, confident communicator and someone who loves bringing ideas to life?

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Stage II is looking for a Marketing Executive to take ownership of the day-to-day marketing for our men’s and women’s fashion retailer, Edge Clothing.

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This is a hands‑on role for someone who is organised, proactive and confident working autonomously.

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We’re looking for someone who is creative, commercially minded and solutions-focused, with a genuine interest in fashion and a strong understanding of what makes content connect with an audience.

WHAT YOU'LL OWN /n

You’ll be responsible for the day-to-day marketing for Edge, including:

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- Social media: Own the day-to-day management of Edge’s social channels, including content planning, creation, copywriting, scheduling, community management and engagement

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- Content: Identify content opportunities and create content that feels relevant, engaging and on-brand across Instagram, Tik Tok and other relevant platforms

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- Website: Manage the day-to-day marketing activity across Edge’s online store, including website updates and customer communications

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- EDMs: Plan and brief B2C EDM communications, ensuring the calendar is relevant to product, campaigns and key trading periods

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- Influencers: Manage influencer relationships, product gifting and send-outs, identifying new talent and opportunities for collaboration

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- Campaigns:



Develop and execute social and marketing campaigns that drive brand awareness, engagement and sales

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- Marketing calendar: Own and maintain the Edge marketing calendar, ensuring all activity is planned, briefed and delivered on time

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- Campaign & content production: Coordinate and support photoshoots, content days and campaign production with the wider Creative team

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- Opportunities: Stay across fashion, social and cultural trends and proactively identify opportunities for Edge to participate, collaborate or create

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- Reporting: Monitor social and marketing performance, report on key results and use insights to inform future activity

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- Cross-functional collaboration: Work with Ecommerce, Retail, Creative and other teams to ensure marketing activity is aligned and delivered effectively

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THIS ROLE IS FOR SOMEONE WHO... /n

You’ll be someone who:

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- Takes initiative and proactively looks for opportunities

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- Can independently manage a marketing calendar and competing deadlines

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- Is comfortable making decisions and moving projects forward

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- Can take a brief and run with it from idea through to execution

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- Thinks commercially, not just creatively

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- Is solutions-focused and comfortable problem-solving when things don’t go to plan

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- Has solid attention to detail and follows projects through to completion

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- Brings ideas to the table rather than waiting for them

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- Is comfortable asking questions when needed, but can also work independently

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- Takes accountability for the performance and delivery of their marketing activity

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- Is genuinely interested in fashion, culture, social media and the customer

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You’ll ideally have: /n

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- 3–5 years’ experience in a marketing, social media, content or similar role

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- A degree in Marketing, Communications or a related field

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- Experience working across social media, EDM, ecommerce and digital marketing

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- Strong copywriting and written communication skills

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- A strong understanding of Instagram, Tik Tok and current social media trends

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- An understanding of fashion retail and what drives customer engagement and sales

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- Excellent organisation and project management skills

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- The ability to confidently manage multiple projects and deadlines

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- Strong commercial awareness and an interest in using marketing to drive results

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- A creative mindset with the ability to turn ideas into action

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- Experience in fashion, retail, influencer marketing or content creation will be highly regarded

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Please note that Stage II requires all successful candidates to provide a current police check prior to commencing employment.

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📌 Marketing Executive - Edge Clothing (Bendigo)
🏢 Stage II
📍 Bendigo