02 Oct
|
Ju0026Q trading co.
|
Clyde
02 Oct
Ju0026Q trading co.
Clyde
Marketing Specialist
J & Q Food Trading Co.
Location: Clyde, NSW
Employment Type: Full-time, 38 hours per week
Salary: AUD $85,000 – $95,000 per annum superannuation
About the Company
J & Q Food Trading Co. operates in the food wholesale sector, supplying a range of food products to business customers. As the business continues to develop its product portfolio and customer base, we are seeking an experienced full-time Marketing Specialist to support our market development, product positioning and promotional activities.
About the Role The Marketing Specialist will be responsible for researching market opportunities and developing and implementing marketing strategies to support the growth of the company's food wholesale business.
Working closely with management, sales, procurement and other operational functions, the successful candidate will analyse market and customer trends, identify new market opportunities, develop promotional strategies and coordinate marketing activities across relevant sales and distribution channels.
Key Responsibilities
- Conduct market research and analyse consumer trends, competitor activities, pricing and customer demand within the Australian food wholesale and retail market;
- Develop and implement marketing strategies and promotional campaigns to support the company’s food products, wholesale customers and overall business growth;
- Identify and develop market opportunities across Asian grocery stores, supermarkets, restaurants, foodservice businesses and other relevant customer segments;
- Plan and coordinate product launches, seasonal promotions, in-store activities,
product sampling and joint marketing initiatives with retailers and business customers;
- Develop targeted marketing campaigns for multicultural consumer markets using relevant channels including TikTok, Instagram, WeChat, Xiaohongshu, digital media, community platforms and influencer collaborations;
- Prepare and coordinate product catalogues, promotional materials, digital content, customer communications and other marketing collateral to support product visibility and sales;
- Analyse sales, customer and campaign performance data, monitor competitor activity and provide recommendations to management on product positioning, market opportunities and promotional strategies; and
- Work closely with management and sales teams to ensure marketing activities are aligned with product availability, customer demand and the company’s commercial objectives.
Skills and Experience To be successful in this role, you will ideally have:
- A relevant qualification in Marketing, Business, Commerce or a related discipline, or equivalent substantial relevant professional experience;
- At least 3 years of relevant experience in marketing, market development or channel marketing;
- Experience in the food, FMCG, wholesale, distribution or a related industry will be highly regarded;
- Demonstrated experience in market research,
competitor analysis and customer segmentation;
- Experience developing and implementing marketing campaigns and promotional strategies;
- Strong analytical skills with the ability to interpret market, customer and sales data and translate findings into practical marketing recommendations;
- Experience coordinating digital marketing, promotional materials and business-to-business marketing activities;
- Strong stakeholder management and communication skills;
- Positive organisational skills with the ability to manage multiple marketing projects and priorities; and
- Proficiency in Microsoft Office and relevant digital marketing and reporting tools.
Mandarin and/or Cantonese language skills will be highly regarded where they assist with communication across the company's supplier, customer and market networks.
What We Offer
- A full-time position within a growing food wholesale business;
- Exposure to a broad range of marketing, product and market development activities;
- Opportunity to contribute directly to the company's product positioning and business growth; and
- Competitive remuneration of AUD $85,000 – $95,000 per annum plus superannuation, commensurate with experience and qualifications.
How to Apply
Please submit your resume together with a brief cover letter outlining your relevant marketing experience and suitability for the position.
Only candidates whose qualifications and experience closely match the requirements of the position will be contacted for further consideration.
Pay: $85,000.00 – $95,000.00 per year
Work Location: In person
📌 Marketing Specialist (Clyde)
🏢 Ju0026Q trading co.
📍 Clyde