Bring great products, commercial thinking and memorable guest experiences together!

At Merlin Entertainments, play is serious business. Our purpose is to bring every family closer through play, creating experiences that guests remember long after their visit.

We are looking for a commercially minded and creative Retail Buyer & Merchandiser, ANZ to join our ANZ Retail Hub in Sydney.

Whether you already work within Merlin or are looking to bring your retail expertise into the world of visitor attractions, this is an opportunity to influence retail performance across a diverse portfolio of well-known experiences.

About the Role

We are seeking a full-time Retail Buyer & Merchandiser to join our ANZ Retail Hub team. Reporting to the Retail Hub Manager, ANZ, you will shape and manage retail product ranges across our Australian and New Zealand attractions.

Combining customer insight, sales analysis and robust supplier partnerships, you will create assortments that connect with our guests and deliver sustainable commercial results.

Key Responsibilities:

- Source and develop product ranges aligned with our attraction brands and guest demographics.
- Manage supplier relationships, including pricing, negotiations, lead times and performance.
- Develop seasonal ranges and coordinate new product launches.
- Manage replenishment planning and support strong inventory availability.
- Analyse sales, margin and product performance to optimise the product mix.
- Apply category management principles to improve commercial performance.
- Monitor product lifecycles and recommend product introductions, development or exits.




- Establish clear and engaging visual merchandising standards across attractions.
- Support promotional campaigns and broader regional retail initiatives.
- Partner with attraction teams to ensure ranges and merchandising standards are executed consistently.

About You

You are curious about what guests want, confident working with data and equally comfortable negotiating with suppliers or helping attraction teams bring a product story to life.

- Experience in retail buying, merchandising or category management.
- Experience managing suppliers and diverse product portfolios.
- Strong commercial awareness and understanding of retail and consumer trends.
- Intermediate to advanced Microsoft Excel skills.
- Robust negotiation, planning and organisational capability.
- An analytical and detail-focused approach to decision-making.
- Excellent stakeholder and relationship-management skills.
- Creativity, customer focus and an instinct for effective product presentation.
- Experience within a multi-site retail environment would be advantageous.

Benefits

- Corporate benefits including free access to Merlin attractions worldwide through our Magic Pass.
- Domestic and global opportunities to develop and progress your skills and career.
- Additional leave benefits, including birthday,



wellbeing and volunteering leave.
- Opportunity to be involved in our Diversity & Inclusion initiatives.
- Regional attraction access through the Enjoy the Ride Pass and discounted Merlin hotel stays.
- Being part of a business built on fun.

About Us

Merlin Entertainments is the company behind iconic brands like SEA LIFE, Madame Tussauds, and Peppa Pig World of Play. We operate in over 140 attractions across 25 countries, delivering memorable experiences to 54 million+ visitors a year.

We’re the leading operator of visitor attractions in Australia and New Zealand, with 10 attractions, including SEA LIFE, WILDLIFE, Madame Tussauds, amongst others.

Merlin Entertainments is driven by a strong social responsibility with the vision to create a world where the global community respects, conserves, and sustainably manages our precious aquatic habitats, wildlife, and natural resources. We strive to achieve this goal through our 3 charities: Merlins Magic Wand, the SEA LIFE Trust, and the WILDLIFE Conservation Fund.

So, if you are vibrant and passionate about delivering an amazing service within a great company and in a team who loves what we do – then we want to hear from you!

Merlin Entertainments strongly encourages application from all background, including people of Aboriginal and/or Torres Strait Islander decent.

Ready to help shape retail across ANZ?

If you are excited by great products, smart commercial decisions and the opportunity to influence retail performance across iconic visitor attractions, we would love to hear from you!

📌 Retail Buyer & Merchandiser (Sydney)
🏢 Merlin Entertainments
📍 Sydney