Established in **** as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition.
We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.Every day millions of people trust our products to care for themselves and the ones they love.
Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.No Relocation Assistance OfferedColgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition.
Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet.
Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals.
Together, let's build a brighter, healthier future for all.Part time 3 day a week role - 12 months contractWe are seeking an experienced Search Manager to join our digital team to drive integrated end-to-end visibility across traditional search engines, retail media platforms, social channels,



and next-generation AI platforms.You will own the technical and strategic execution of On-Site, Off-Site, Retailer, and Social Search while serving as the primary lead for Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO).
Additionally, you will oversee search vendor relationships and identify high-growth new search initiatives.Key Responsibilities:Lead the Generative & Answer Engine strategy for strong visibility across AI-driven search environments, LLMs, and voice assistants (e.g., Google, ChatGPT, Claude)Optimise brand & 3rd party content to ensure maximum citation and inclusion in generative AI responses and direct answer enginesMonitor changing AI search algorithms, tracking emerging metrics for brand presence in AI-generated answersTest and scale new search channels, cross-functional integrations, and cutting-edge optimisation tactics beyond traditional web search.Lead paid and organic search strategy across retailer platforms with agency support (e.g., Woolworths, Coles, Amazon).
Own KPIs on SoV and drive conversionManage integrated SEM campaigns with agency supportOptimise and maintain on-site technical SEOExecute content optimisation strategies for core product and landing pages to capture high-intent non-brand trafficPartner with Brand teams to execute data-driven link acquisition and coverage into authoritative backlink opportunitiesSocial Search OptimisationBuild and execute search strategies for social discovery platforms (e.g., TikTok, Instagram, YouTube, Pinterest)Keyword-optimise social captions, titles, alt text, and video scripts to capture audience search intent directly within social algorithmsTrack and report on cross-platform search trends to inform content creationManage agency relationships, deliverables, and performance metrics for external agencies, tools,



and freelance contractorsOwn and allocate the search budget efficiently across tools, link acquisition, retail optimisation assets, and external partnersKPIsShare of Voice across Traditional Search, Social Search, Generative/AIRetailer product listing rank of priority portfoliosROI on search budget and vendor performance deliverablesPaid & organic revenue, conversion rates, and traffic growthGEO: Visibility Score, Share of Visibility, Citation ShareHigh-authority backlink profile growth and referral trafficQualifications & RequirementsExperience: 5+ years of dedicated Search experience, with proven success leading cross-channel search strategies (on-Site, off-Site, social, retail)AI Search Expertise: Demonstrated understanding of LLM data ingestion, entity-based search, and AEO/GEO tacticsRetail Media Knowledge: Hands-on experience optimizing listings within major retailer ecosystems and marketplace search algorithmsTechnical Skills: Proficiency in technical SEM/SEO toolsManagement & Financial Acumen: Experience managing external vendor deliverables and controlling annual marketing budgets#LI-VP5Our Commitment to InclusionOur journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging.
We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.Equal Opportunity EmployerColgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.Reasonable accommodation during the application process is available for persons with disabilities.
Please complete this request form should you require accommodation.
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📌 Search Manager (Sydney)
🏢 Colgate
📍 Sydney