30 Sep
|
Talent Forge Australia
|
Sydney
30 Sep
Talent Forge Australia
Sydney
Marketing Manager
Full Time | Hybrid – Sydney | 7+ years B2B SaaS
Salary: $150k–160k base + bonus The Details
Salary: $150k–160k base + bonus
About Us: Modern SaaS business delivering logistics solutions across ANZ and North America. High bar for quality and ownership.
We're looking for a hands-on Marketing Manager to own pipeline generation for a rapid-growing logistics software company. You'll report to the CEO, lead a team of three, and drive execution across Google Ads, SEO, AEO, and website management.
This is a strategic and executional role where you'll use AI as a core tool to multiply output across campaigns, reporting, and team productivity.
What Success Looks Like
Own pipeline through lead volume, quality, and conversion metrics
Run Google Ads, SEO, AEO, and website management day-to-day
Translate product roadmap into positioning and campaign angles
Build presence in AI-driven search and expand into recent keyword territory
Deliver clear, timely lead reporting and performance dashboards
Lead 3 direct reports with proactive coaching and accountability
Key Responsibilities
Campaigns: Own omni-channel strategy (paid digital, ABM, direct mail) aligned to Sales and pipeline targets
Product Marketing:
Translate feature releases into market positioning and messaging
SEO/AEO/CRO: Grow organic search, build AI-search visibility, manage website and conversion optimisation
AI & Automation: Run AI-assisted channel reviews, build human approval loops, move proven workflows to autonomous execution
Reporting: Own lead attribution, dashboards, and performance tracking for Sales and leadership
Team: Lead 3 direct reports, manage case studies, events, social, and list hygiene
What We're Looking For
Essential
5–8 years B2B SaaS marketing with hands-on execution
Practical experience using AI and agentic tools day-to-day
Proven paid media and strong SEO fundamentals
Track record of growing organic pipeline
Knowledge of AEO or appetite to build this capability
Commercial literacy (pipeline, CAC, conversion rates)
Advantageous
Team leadership in fast-moving workplace
Transport/Logistics/Supply Chain software experience
Marketing automation platforms (HubSpot, SFMC)
List management and events experience
Interested? Send your CV and a note on your approach to SEO or paid media optimisation.
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