CMO — Property Investment (Melbourne)

CMO — Property Investment (Melbourne)

30 Sep
|
Greenrock
|
Melbourne

30 Sep

Greenrock

Melbourne

You will sit at the centre of everything marketing at Greenrock. We work with external partners for content production, video editing, SEO and Meta advertising — your job is to manage those relationships, hold them to account and make sure everything they produce is on brand, on strategy and driving results.

But this is not just a management role. We need someone who gets their hands dirty. Writing scripts, briefing content, analysing data, spotting what is working and what is not — this is as much an execution role as it is a strategic one.

What you will own:

Managing our external content and social media production partners. Overseeing our SEO agency and Meta advertising firm and ensuring campaigns are performing. Managing and growing our presence across all social media platforms including Instagram, LinkedIn, Facebook and YouTube. Salesforce Marketing Cloud — building, managing and optimising our EDM programme, lead nurturing flows and client retention campaigns. Interpreting data across all channels and translating it into clear recommendations and actions. Working with our advisors and leadership team to develop scripts, content ideas and campaign concepts that drive inbound leads. Protecting and growing the Greenrock brand identity across every touchpoint. Reporting on marketing performance and making sure we are taking market share.

What We Are Looking For

You have at least three to five years of experience in a marketing role, ideally in financial services,



property or a professional services environment. You are fluent across all major social media platforms and know how to read the data behind them. You have genuine Salesforce Marketing Cloud experience — this is essential, not a nice to have. You have worked with external agencies and know how to get the best out of them. You can write — briefs, scripts, copy, emails — and you do not need someone to hold your hand to do it. You are commercially minded and you understand that the purpose of marketing is to generate leads, retain clients and grow the business.

You are equally comfortable in a strategy meeting as you are scheduling a post, reviewing a campaign report or briefing a video script. Both matter here and we need someone who does not distinguish between them.

What You Get

A competitive salary commensurate with experience. A genuine seat at the table in a growing business where your work is visible and your impact is measurable. A fantastic St Kilda Road office with a team that takes what they do seriously and has a lot of fun doing it. The opportunity to build something — our marketing function has enormous runway and the right person will have the freedom to grow it.

Why Now

We are at an inflection point. The brand is solid, the business is growing and the leads are coming. We need someone to take ownership of the marketing function and accelerate what we are already doing. If that sounds like you we want to hear from you.

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📌 CMO — Property Investment (Melbourne)
🏢 Greenrock
📍 Melbourne

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