Head of Customer & Digital (Melbourne)

Head of Customer & Digital (Melbourne)

29 Sep
|
HealthPost NZ
|
Melbourne

29 Sep

HealthPost NZ

Melbourne

Open to applicants both in New Zealand and Australia

About us:

The HealthPost Group is a family business that started in 1988 in Golden Bay, out of a genuine belief that living naturally well should be easier for everyone. Today, that belief lives across three brands trusted by customers in Aotearoa Recent Zealand and Australia: HealthPost, our original home of natural health; Flora & Fauna, Australia's kind store for ethical, low-waste and cruelty-free living; and Nourished Life, Australia's home of natural beauty and clean living. Three brands, one shared purpose - we're the values-driven ecommerce group that customers trust, that suppliers want to partner with, and that our team is proud to be part of.

Summary:

We are seeking a highly motivated and experienced Head of Customer & Digital to lead our customer retention goals and digital experience across HealthPost, Flora & Fauna and Nourished Life. This role will own the customer intelligence, strategy and infrastructure that turns buyers into loyal customers, and plays a central part in the growth ambitions of all three brands. You're walking into a business with strong foundations already in place, and a genuine mandate to shape what comes next. Connecting ecommerce and the customer journey across all three brands, you will know the business intimately. Leading a small, dedicated team, you will champion our unique values and build a culture that puts the customer at the centre of everything we do.

Responsibilities:

- Own the retention engine and lead customer strategy across HealthPost, Flora & Fauna and Nourished Life, using customer intelligence to shape lifecycle programs tailored to each brand's audience




- Manage the group level voice of customer tooling such as Yotpo, Zigpoll, product and site reviews
- Own loyalty program strategy and performance across the group
- Own the ecommerce trading, conversion of customer demand into profitable sales and the digital customer journey
- Develop and own the HealthPost subscription program strategy alongside the management team, building subscriptions and ensuring optimisation
- Own the roadmap for customer facing digital ecosystem and organic discoverability
- Bring genuine curiosity to how AI tooling can sharpen customer intelligence and assist workflows

Qualifications:

- Bachelor's degree in business, marketing, or a related field
- Proven experience in customer, CRM, lifecycle or ecommerce leadership
- Experience in owning commercial outcomes including accountability for retention, conversion and customer lifetime value.
- Experience in building or scaling a customer or ecommerce function
- Strong command of Klaviyo, cohort analytics, subscription mechanics
- Excellent communication and interpersonal skills
- Strong leadership and team management skills
- Ability to analyse data and make data-driven decisions
- Strong commercial acumen

Just some of the benefits of working with us...

- A commercially meaningful portfolio and the autonomy to influence real outcomes.
- Base salary plus a performance incentive linked to agreed commercial outcomes.
- A tight-knit, collaborative and experienced team across New Zealand and Australia.
- Flexible working by negotiation, whether you are based in New Zealand or Australia.
- A certified B Corp with a long-term commitment to the wellbeing of people and the planet.

#J-18808-Ljbffr

📌 Head of Customer & Digital (Melbourne)
🏢 HealthPost NZ
📍 Melbourne

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