Australia — International Student Market
822K inbound students *****) +10%
China 168K
India 128K
Nepal 57K
Vietnam 33K
Malaysia 26K
3 international branch campuses in Australia
About EDU EDU is an ASX-listed provider of tertiary education, specialising in Health and Community Services. We foster meaningful careers through high-quality education across our campuses in Sydney, Melbourne, Brisbane and Adelaide: Australian Learning Group (ALG) : VET provider for international students. Learn more about ALG. Ikon Institute of Australia (Ikon) : HE provider for domestic and international students. Learn more about Ikon.
About the role
The Sales (Student Recruitment) Manager plays a strategic role in achieving international enrolment goals for EDU's higher education entity, Ikon. Responsible for managing an active, top-tier agent partner network, this position ensures seamless cross-departmental operations with Admissions and Student Experience while proactively maintaining low provider risk ratings through rigorous visa risk management.
Key Responsibilities
Sales Management Own and deliver individual, regional and campus-specific international student recruitment/enrolment sales targets for EDU's higher education courses (Ikon), and work collaboratively with the team towards achievement of group targets
Oversee the conversion of pipeline from enquiry/application to enrolment
Drive sales programs and processes to increase sales conversion for the international market segment
Focus on the conversion of pipeline from enquiry/application to enrolment
Provide support to ensure that Education Agents provide accurate, timely and comprehensive advice and support to prospective students
Accurately forecast sales results, working closely with the Head of International Student Recruitment and where applicable, with the General Manager, Future Students




Assist in the development of marketing and promotional activities for the Institutions and Courses and assist Education Agents; Provide insights into market developments and related recruitment opportunities
Account Management Manage and coordinate education agent partners including identification of current agents and establishment and maintenance of agreement and incentive arrangements
Contribute to the agent marketing program, including marketing to and with agents
Ensure agent management is conducted in accordance with relevant policies and regulatory requirements
Problem-solving with agents and students as required
Marketing Contribute to the development and implementation of EDU's (and Ikon's) strategic international student marketing and recruitment plan
Evaluate and report on international market opportunities for EDU's HE product portfolio
Be the expert for the state and regional international student market, ensuring EDU maximises opportunities for revenue growth in the segment
Contribute to the development and execution of international student marketing campaigns, working closely with the EDU brand marketing teams
Adhere to, monitor and report on budgets as required
Compliance Ensure all practices remain aligned to relevant policies and regulatory requirements
Participate in relevant industry and regulator workshops on compliance and regulation as required
Participate in internal and external compliance and quality assurance activities as required
Ensure students recruited via agents meet the Genuine Temporary Entrant and relevant student visa requirements
Financial Assist the finance team as required in following up with agents and student concerning unpaid fees
Education, Experience & Skills
Tertiary qualification in relevant field, post graduate preferred
Minimum 3 years' sales and marketing experience in international student recruitment, within higher education sector
Knowledge of the Education Services for Overseas Students Act *****) and its associated regulations, including National Code of Practice for
Sales (Student Recruitment) Manager Melbourne, VIC, AU
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📌 Sales (Student Recruitment) Manager (Melbourne)
🏢 Uniglobaltechnologies
📍 Melbourne