Motorcycling Australia (MA) is looking for a motivated Marketing Manager with the skills to develop the MA brand, strengthen is marketing and communications platforms, while driving the growth of our national championships, expanding our membership base and strengthening our officials recruitment.

This is the perfect opportunity for a passionate individual to join our team in the MA head office, located in Gladstone Park Victoria, making a positive difference to the sport of motorcycling in Australia.

OBJECTIVES OF THE POSITION

1. Lead the development and execution of an integrated brand strategy for MA.

2. Develop and implement a marketing plan for MA, our national championships, and our recreational sector through a variety of mediums including TV, radio, social media, promotional events etc.

3. Identify strategic partnerships and grant opportunities to generate revenue and grow the commercial sustainability.

4. Manage new and existing sponsorships for MA promoted championships and membership projects.

5. Develop reports, including the economic impact and project overviews for key projects.

6. Management of all third-party contractors and agencies associated with key marketing deliverables.

7. Enhance MA's customer experiences.

DUTIES OF THE POSITION

General

1. Identify industry and market trends.

2. Manage the marketing budget.

3. Attend key national events to drive product exposure.

4. Duties as directed.

Public Relations

1. Work with the media team to ensure all media and communications assets and core messaging align with marketing plans.

2.



Work with the media team to ensure sure media and communications assets meet defined championship branding and partnership guidelines.

3. Plan, manage and deliver promotional activations in line with branding and strategic guidelines.

Skills and Experience

1. Tertiary qualified (bachelor’s in marketing or business).

2. Demonstrated experience in the sporting sector, and/or large scale event, and/or automotive industry.

3. Experience in generating sponsorship leads.

MA’s Commitment to Safeguarding Children and Young People

Motorcycling Australia is committed to promoting and protecting the safety and wellbeing of children and young people who participate in activities, programmes, services or facilities for which MA is responsible. MA’s Safeguarding Children and Young People Policy seeks to promote and protect the rights of all children in our care and prevent abuse from occurring by promoting a child safe culture. In the event a concern or allegation is raised in relation to child abuse that has occurred in the course of such participation, MA will ensure it is treated seriously, in a culturally sensitive manner and fully investigated in accordance with relevant legislation and the Policy. As a sport that prides itself in being open to and welcoming of anyone wishing to participate in it, MA will actively promote the safety and wellbeing of children and young people, whilst recognising the need for its affiliated state bodies and member clubs to take direct responsibility for providing a safe physical and online setting for children and young people who participate in their activities.

📌 Marketing Manager (Westmeadows)
🏢 Motorcycling Australia
📍 Westmeadows