General Manager | Retail Operations
Rottnest Island | $150K+ Super + Incentive | Subsidised Private Accommodation
Lead multiple high-volume retail businesses in one of WA's most unique locations.
We're looking for an experiencedSenior Retail Leaderto take overall responsibility for a portfolio of established retail businesses on Rottnest Island, spanninglarge-format grocery, liquor and bakery operations.
This is a genuine senior leadership opportunity for someone who understands what it takes to run a high-performing retail operation from sales, GP and labour productivity through to stock, availability, customer experience and, most importantly, people.
You might currently be aStore Manager, Area Manager, Regional Manager, Operations Manager or senior supermarket leaderready to step into a broader business leadership role.
Why this role?
This is not a desk-based GM position.
You'll be highly visible across the operation, working closely with Store Managers and their teams across multiple sites on the island, understanding what is happening on the ground and making decisions that directly impact the performance of the business.
With significant seasonal peaks, high customer volumes and the added complexity of Island logistics, no two days will look quite the same.
You'll have the autonomy to lead, improve and grow the operation, while working closely with an experienced senior leadership team.
What you'll be responsible for
Lead the overall retail operation acrossmultiple high-volume stores and business units
Develop and lead Store Managers and senior retail leaders
Own key commercial metrics includingsales, GP, wages, productivity, waste and profitability
Drive consistent standards across customer service, presentation, availability and store execution
Build effective workforce plans and rostering strategies around significant seasonal fluctuations
Lead stock management, ranging, merchandising and waste control
Recruit,



develop and retain high-performing retail teams
Set clear KPIs and hold leaders accountable for performance
Identify opportunities to grow sales, improve margins and strengthen the customer offer
Work collaboratively with support functions across buying, fresh, finance, people, marketing and operations
Ensure high standards across compliance, food safety, WHS and operational procedures
Build a strong culture where teams work together and operate with a shared sense of purpose
Be hands-on when required and lead from the front during peak trading periods
What we're looking for
We're keen to speak withsenior retail operators who have genuinely run large, complex retail environments.
Your background could be within:
Supermarkets or grocery
Big-box or large-format retail
High-volume multi-site retail
FMCG-led retail environments
Other complex, high-volume customer-facing operations
You'll ideally bring:
Significant experience leadinglarge teams and multiple layers of management
Strong commercial understanding across sales, GP, wages, budgets and profitability
Proven experience leading Store Managers or senior operational teams
A strong understanding of store execution, stock, availability, merchandising and labour
Experience navigating significant peaks and fluctuations in trade
Excellent workforce planning and rostering capability
Strong leadership presence and the ability to bring people with you
A practical, solutions-focused approach and the confidence to make decisions quickly
A genuine passion for retail and creating high-performing teams
The opportunity
$150K+ Super + performance incentive, with the prospect to live on Rottnest Island or commute from the mainland.
You'll have significant autonomy, direct exposure to senior leadership and the opportunity to make a tangible impact across a well-established WA retail operation.
And, of course, there's the added lifestyle of working in one of Western Australia's most iconic destinations.
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📌 General Manager | Retail Operations (Western Australia)
🏢 Frontline Retail WA
📍 Western Australia