$80K-$100K + super | West Perth | Flexible start times
Own the marketing function across two established WA & VIC brands
Content, socials, digital, brand, websites and campaigns all under one roof
Love marketing strategy but still actually want todo the marketing?
This is a newly created opportunity for a genuine marketing all-rounder to take ownership of the day-to-day marketing function across two established property businesses in WA and Victoria.
You'll have the autonomy to bring ideas to the table, shape the brands and improve how they show up online, without being stuck waiting for five layers of approval to get something live.
This one needs someone who can think strategically, create great content and then roll up their sleeves and make it happen.
WHAT'S IN IT FOR YOU
City fringe/western suburbs location
Adaptable start times between 7:30am and 9:30am
One WFH day per week after probation
Newly created role with genuine ownership and autonomy
Work across two established brands and two markets
Quarterly travel to Victoria
Variety across brand, content, social, digital and campaign marketing
Access to an experienced external marketing consultant when specialist support is needed
The opportunity to build the internal marketing function rather than inherit a rigid playbook
THE POSITION
You'll take responsibility for marketing across both the WA and Victorian businesses, creating greater consistency, personality and momentum across their brands.
Your remit will include:
Developing and executing marketing and content calendars
Creating engaging content across Instagram, TikTok, LinkedIn and Facebook
Building a stronger personality and human element into both brands
Producing educational, informative and personality-led content
Managing brand collateral, documents and marketing materials
Supporting new business proposals and presentations
Managing website updates and content
Working within WordPress and other website CMS platforms
Coordinating SEO,



blogs and website strategy
Managing Google Ads and digital campaigns
Managing Meta advertising and social campaigns
Coordinating Mailchimp newsletters and database marketing
Supporting the future development of YouTube content
Working with external specialists when additional expertise is required
This is not a role where everything gets outsourced and you simply manage the suppliers.
You'll be the person driving the marketing function internally and getting things out the door.
SKILLS & EXPERIENCE
We're looking for someone with a strong generalist marketing background who is confident working autonomously and taking ownership.
You'll ideally bring:
Broad experience across marketing, content and digital
Strong social media knowledge, particularly Instagram and TikTok
Confidence creating content rather than simply briefing others
Website management experience, ideally including WordPress
A working understanding of SEO and Google Ads
Experience across Meta platforms and paid social
Mailchimp or similar email marketing experience
Strong written communication and an eye for brand consistency
Commercial thinking alongside strong creative instincts
The ability to take an idea from concept through to execution
Property, real estate or strata experience would be advantageous, but it isnot essential.
Breadth of marketing experience, initiative and the ability to get things done will matter far more.
ABOUT THE COMPANY
You'll be working across two established property businesses operating in WA and Victoria, with approximately 30 team members across the two offices and a broader workforce of around 60 including offshore support.
The businesses are looking to bring more of their marketing capability in-house, create stronger consistency across their brands and build a more engaging digital presence.
There is already external marketing support available, but this role will become the internal driver behind the brands.
MARKETING MANAGER | CONTENT, DIGITAL & BRAND • Perth CBD & Inner Suburbs, WA, AU
#J-*****-Ljbffr

📌 Marketing Manager | Content, Digital & Brand (Western Australia)
🏢 Gough Recruitment
📍 Western Australia