Job Description

We're looking for a creative and proactive Social Media Executive to join our team and help grow our presence across key social media platforms.

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This is a great opportunity for someone who understands social media, enjoys creating engaging content, and wants to build hands‐on experience in content, campaigns and community growth.

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Key Responsibilities

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Manage day-to-day content across social media platforms, including Instagram, TikTok, Xiaohongshu (RED) and other relevant channels
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Plan, create and publish engaging social content aligned with brand and campaign objectives
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Support content calendars, campaign planning and key marketing initiatives
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Monitor social trends, platform updates and competitor activity to identify current content opportunities
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Engage with online communities and help grow audience reach and engagement
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Track and analyse content performance and provide recommendations for optimisation
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Work closely with internal teams, designers,



creators and external partners to deliver campaigns
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Support influencer/KOL collaborations and other social media initiatives where required
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What We're Looking For

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1–2 years of experience in social media, content marketing or a related role; strong graduates with relevant experience are also welcome
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Good understanding of major social media platforms and current content trends
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Solid content sense with the ability to identify what makes content engaging and shareable
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Experience with Xiaohongshu (RED), TikTok or Instagram is highly regarded
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Positive written and verbal communication skills
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Organised, proactive and comfortable working in a fast-paced environment
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Basic content creation, video editing or design skills are a plus
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If you're passionate about social media, content and digital culture, we'd love to hear from you.

📌 Social Media Executive Victoria (Australia)
🏢 HungryPanda Ltd 熊猫外卖
📍 Australia