CX & Delivery Lead, Inspiration, Gifting & Discovery
Baby Bunting is Australia's largest nursery specialty retailer, but we're much more than that. We're a growing community dedicated to supporting parents through every step of their journey.
Our purpose? To share in the joy and provide support through the challenges of raising little ones by empowering parents to make the best choices for their families.
Your New Role
As our CX & Delivery Lead, Inspiration, Gifting & Discovery, you'll own the squad roadmap and drive initiatives from problem definition through to release and optimisation.
Your focus will be the beginning of the customer journey. You'll help customers discover products, navigate our range, make informed decisions and celebrate important moments through better gifting experiences.
You'll lead work across Gift Registry, Wish Lists, search and browse, product decision support, personalisation and guided discovery. Working closely with UX, Business Analysis, Technology, Online Trade, Marketing, Merchandise and Data, you'll turn customer insight into practical improvements across online and stores.
Why this role matters
At Baby Bunting, we're focused on making it easier for customers to discover, plan and shop with confidence; supporting customers wherever and however they choose to shop.
Inspiration, gifting and discovery sit at the beginning of that journey. Customers may be shopping for a new baby without knowing exactly what they need or helping someone celebrate an important life moment. You'll shape how we guide those customers with greater confidence and will be central to creating a seamless, connected customer experience.




With significant opportunities to evolve and grow our Gift Registry experience, enhance product discovery and introduce more personalised shopping journeys, you'll play a pivotal role in delivering meaningful customer improvements and driving commercial growth.
Like what you hear so far? Here's what's ahead of you:
Own the squad roadmap and prioritised backlog
Lead initiatives from customer problem through to release and optimisation
Improve Gift Registry, gifting, Wish Lists, search and discovery experiences
Use customer research, behavioural data and commercial performance to identify opportunities
Translate insights into clear priorities and success measures
Facilitate squad planning and maintain delivery momentum
Manage dependencies, risks, blockers and stakeholder decisions
Partner with UX and Insights on research, testing and validation
Shape connected customer journeys across online and stores
Measure post-launch performance and identify further improvements
If you've gotten this far, then you're up for the challenge. I'm not going to give you the usual laundry list of requirements, but this stuff is pretty much essential:
At least five years' experience in digital product, ecommerce, customer experience or digital delivery
Strong retail ecommerce experience,



with a clear understanding of how customers discover, compare and purchase products
Demonstrated experience improving connected customer journeys across online and physical retail channels
Experience taking digital initiatives from discovery through to implementation and ongoing optimisation
Experience working in agile or cross-functional product squads
Strong roadmap, prioritisation and delivery management capability
Experience using customer research, behavioural data and commercial insight to shape decisions
Confidence working closely with UX, Business Analysis and Technology teams
Strong stakeholder management and facilitation skills
The ability to balance customer value, commercial benefit, effort and complexity
A hands‐on approach with the drive to keep work moving through to completion
WHAT'S IN IT FOR YOU...
We're accelerating our growth across Australia and New Zealand. When we grow, you grow!
Training and career development pathways
Employee and family discounts
Paid parental leave for primary and secondary carers
Annual flu shots
Hybrid working with three days in the office and two days from home
A collaborative team where you can influence meaningful digital change
Access to our Employee Assistance Program
Please note:
Every employer in Australia has an obligation to ensure employees have the relevant working rights. All successful applicants will need to undergo a Right to Work check.
Due to the intimate and personal nature of our work, successful applicants will also need to undergo a National Police Criminal History check.
#J-*****-Ljbffr

📌 Cx & Delivery Lead – Inspiration, Gifting & Discovery - Hybrid (Melbourne)
🏢 Baby Bunting
📍 Melbourne