**Liquor Territory Manager – Melbourne

Full-Time | Melbourne, VIC | Car Allowance + Performance Bonus

Drinxfactory Group is looking for an experienced Liquor Sales Representative to join our growing Melbourne team.

We are specifically looking for candidates with previous sales representative experience within the liquor, beverage or FMCG industry, with experience selling into retail and/or on-premise accounts.

The Role

This is a field-based sales role focused on building relationships, growing distribution and driving sales across Melbourne.

You will work directly with independent liquor retailers, bottle shops, bars, restaurants, hotels and other on-premise venues, representing a portfolio of liquor brands and identifying opportunities to grow their presence in market.

Key responsibilities include

- Managing and growing a portfolio of retail and on-premise accounts
- Building relationships with store owners, venue operators, managers, buyers and key decision-makers
- Driving new product listings, distribution and sales
- Opening new retail and on-premise accounts
- Presenting new products, promotional offers and commercial opportunities
- Growing ranging and volume within existing accounts
- Conducting regular face-to-face sales calls across your territory
- Identifying new business and prospecting opportunities
- Working towards clear sales, distribution and new-business KPIs
- Providing market intelligence and competitor insights
- Representing our brands professionally in trade

Who We’re Looking For





We are particularly interested in candidates who have previously worked as a:
- Liquor Sales Representative
- Territory Manager
- Business Development Manager
- Account Manager
- On-Premise Sales Representative
- Retail Sales Representative
- Beverage or FMCG Sales Representative

You should have proven field sales experience, ideally selling directly into liquor retail and/or on-premise venues.

Existing relationships within the Melbourne liquor and hospitality industry would be highly regarded.

You will also need to be confident working independently, managing a territory, developing new business and being accountable for achieving sales targets.

A current Australian driver’s licence and access to a reliable vehicle are required.

Package

This is a full-time position offering a competitive package including:

- Competitive base salary
- Car allowance
- Performance-based bonus
- Full time stability
- Opportunity to represent a growing portfolio of liquor brands
- Career progression within a rapidly growing national business

About Drinxfactory

Drinxfactory is a national liquor sales, merchandising, activation and data business working with brands and retailers across Australia.

We have an established national field network and work across independent retail, major retail and on-premise channels.

We’re looking for someone who already understands the industry, enjoys being in trade and is ready to take ownership of growing brands across the Melbourne market.**

📌 Liqour Sales Representative (Melbourne)
🏢 Drinxfactory
📍 Melbourne