B2B Marketing Manager | Beauty & Aesthetics

- Qualified Beauty Solutions – Kurnell NSW
- Work across global beauty, skin & aesthetic device brands
- Own campaigns end-to-end to drive measurable growth
- Sutherland Shire Head Office

Love the world of beauty, skincare and aesthetics? We're looking for a creative, commercially minded B2B Marketing Manager to join our Marketing team and help drive the next stage of growth across Professional Beauty Solutions (PBS) and Pro Aesthetic Solutions (PAS).

This role is all about generating more of the right leads, nurturing them through the funnel, turning interest into enquiries, and ultimately helping grow our customer base.

You'll be marketing to salons, spas, skin clinics, aesthetic practices, doctors and other beauty and aesthetics professionals across Australia & New Zealand, developing ideas that attract new prospects, creating campaigns that get them to call or enquire, and building communications that keep our existing partners engaged and growing with us.

About the role

You'll be responsible for developing and executing B2B marketing activity across PBS and PAS, with a strong focus on lead generation, demand generation and partner communications.

We're looking for someone who can think strategically but is equally comfortable getting stuck into the execution. Someone who can look at a commercial opportunity, develop the campaign idea, get it live, generate the leads, and then look at what actually happened.

You’ll be asking questions like:

Who are we trying to reach?

What will make them stop scrolling?

What problem are we solving for their business?

What will make them enquire?

How do we nurture that lead?

How can Marketing help Sales convert more of the right customers?

What you'll be doing

Develop and execute B2B marketing campaigns designed to generate leads, enquiries and business growth

Identify opportunities to attract new salons, spas, clinics, practitioners, doctors and other professional customers

Come up with campaign concepts across paid advertising,



social media, email, SMS, content, webinars, events, trade shows and other relevant channels

Develop and manage lead generation campaigns from initial concept through to launch, nurture and reporting

Support the development of landing pages, lead capture activity, nurture campaigns and other conversion-focused assets

Work with advertising and media partners to develop and execute B2B campaigns

Partner communications & sales collaboration

Create communications that speak directly to the needs, challenges and commercial goals of beauty, salon, spa, clinic and aesthetic businesses

Manage ongoing B2B communications with existing partners, including promotions, product and brand launches, education, business updates and marketing opportunities

Work closely with our Sales and BDM teams to understand customer needs, improve lead quality and identify opportunities to drive growth

Use our CRM (Salesforce) and marketing platforms to manage campaigns, audiences, segmentation, lead activity and performance

Work closely with the wider Marketing team across content, social, design, PR, ecommerce and brand marketing to bring campaigns to life

Insights & continuous improvement

Keep an eye on competitors, industry trends and what's happening in the market to identify new opportunities and ideas

Monitor campaign performance and continually look for ways to improve lead generation, engagement and conversion

Report on B2B marketing activity and results, using data to understand what is working and where we can improve

Manage multiple campaigns and projects at once, keeping things moving from idea through to execution





Who we're looking for

We're looking for someone who is strategic, commercially minded and hands-on.

Experience in B2B marketing. Experience within beauty, aesthetics, health, wellness, retail, professional services or a similar industry highly regarded

A strong understanding of lead generation and demand generation, and how marketing supports the sales process

Comfortable building a campaign from scratch, and getting into the detail to make it happen

Experience across channels such as email marketing, social media, digital advertising, content, events and webinars

Experience with CRM, email marketing platforms and marketing automation highly regarded

Strong copywriting and communication skills, with the ability to speak to a professional B2B audience without sounding overly corporate

A commercial mindset & genuinely interested in what drives enquiries, customers and revenue

Highly organised, with the ability to manage multiple campaigns, deadlines and stakeholders at once

Comfortable collaborating with Sales, Design, Education, PR, Operations and other teams to get things done

If you love coming up with a great campaign idea, turning it into something real, and then seeing the leads and results roll in, we'd love to hear from you.

If you don't have years of experience, but think you'd be great in this role, we'd still love to hear from you.

About Professional Beauty Solutions & Pro Aesthetic Solutions

Professional Beauty Solutions (PBS) is a leading Australian distributor of professional beauty, skincare and treatment brands, working with salons, spas and beauty professionals across Australia. Pro Aesthetic Solutions (PAS) is our medical and aesthetic division, working with clinics, practitioners and doctors, and representing a growing portfolio of advanced aesthetic devices and technologies.

Together, PBS and PAS represent some of the world's leading professional beauty and aesthetic brands.

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📌 B Marketing Manager | Beauty & Aesthetics (Sutherland)
🏢 Professional Beauty Solutions
📍 Sutherland