Role type: Full-time; Fixed-Term 2 years Department: Melbourne Entrepreneurial Centre Salary: UOM 6 $100,847 - $109,163 p.a. plus 17% super Shape digital marketing for a leading entrepreneurial hub / work at Melbourne Connect innovation precinct / collaborate across start-up, research and enterprise communities. Apply now to lead data-driven digital campaigns that grow MEC’s programs, ventures and entrepreneurial community. Investing in you – 17% superannuation, benefits package including salary packaging, health and wellbeing programs, discounted services, and career development opportunities. The University of Melbourne We take pride in our people, who all contribute to our mission to benefit society through the transformative impact of education and research. Discover more via our website. Your next career opportunity You will drive high-impact digital campaigns that grow MEC’s programs, ventures and entrepreneurial community. This hands-on role brings together paid media, content, email marketing, web and analytics to improve audience acquisition, engagement and conversion." What you will deliver: Plan and deliver integrated digital campaigns for MEC recruitment, events and community initiatives across paid and organic channels. This hands-on role brings together paid media, content, email marketing, web and analytics to improve audience acquisition, engagement and conversion. Create compelling digital content, assets and storytelling that showcase MEC programs, founders, researchers and ventures. Design and maintain website and landing pages with strong UX, accessibility, SEO and conversion performance. Track, analyse and report campaign performance, testing and iterating to improve reach, engagement and conversion. Build and optimise email campaigns, audience segments, automated nurture journeys and participant communications. Coordinate internal stakeholders and external creative suppliers to deliver high-quality work on time and in line with MEC and University brand standards. You may be a great fit if you: Have strong hands-on experience setting up and managing paid media campaigns, including targeting, budgets, testing and optimisation. Create high-quality written and visual content for social media, paid advertising, email and web. Use analytics and tracking tools to interpret results, prepare clear reports and improve campaign performance. Have experience managing website and landing-page content, email marketing, audience segmentation and automated journeys. Organise competing priorities effectively and deliver multiple campaigns and deadlines in a fast-paced environment. Build productive stakeholder relationships and confidently coordinate external suppliers or agencies. For further information, please refer to the attached PDs at the bottom of the advert. What we offer you! We offer the opportunity to be part of a vibrant community and enjoy a comprehensive range of benefits to support your success and sense of fulfilment, including:



Build future financial security with 17% superannuation! Supportive flexible work arrangements underpinned by our commitment to inclusion and well-being. Career development opportunities, including access to a range of tailored programs, such as Academic Women in Leadership, and learning platforms including LinkedIn Learning Progressive, considerate leave provisions to empower your work-life balance and well-being, including leading parental leave, gender affirmation leave and cultural leave. Salary packaging and access to a range of discounted services including Bupa health insurance, and access to unique cultural and recreational benefits such as discounts for the Melbourne Theatre Company Health and well-being services including a leading Employee Assistance Program For more information check out our benefits page! Your new team – Melbourne Entrepreneurial Centre You will join the Melbourne Entrepreneurial Centre, the University’s dedicated hub for entrepreneurship and innovation. The team empowers students, researchers and alumni to develop ventures and translate ideas into real-world impact. Working within Melbourne Enterprise at Melbourne Connect, you will collaborate with passionate colleagues, mentors and partners. Together, you will help grow a vibrant entrepreneurial ecosystem aligned with Strategy 2030. Be Yourself The University of Melbourne is an Equal Opportunity Employer and a child-safe organisation. The diversity of our community enriches us all, and we are committed to creating an inclusive and fair workplace where everyone is valued, respected, and empowered to succeed. We welcome applicants from all backgrounds, identities, and experiences. Discover more about Diversity and Inclusion at UniMelb. We're committed to a barrier-free recruitment process and ongoing workplace support, providing adjustments throughout. We warmly encourage applications from people with disabilities. Learn more about how we support an accessible recruitment process. Aboriginal and Torres Strait Islander Applicants We aspire to be the University of choice for Indigenous Australians. Visit our Indigenous staff page to learn more about our investment and support for Aboriginal and Torres Strait Islander staff. Indigenous applicants are encouraged to connect with our Indigenous Employment & Development team at [email protected]. Application essentials: Visit "apply with us" to learn more about the process, including tips and FAQs. You must have current valid work rights for Australia. Visa sponsorship is not available for this role. A Working with Children Check is required for all positions. If successful,



we will guide you through the process and reimburse you. Please upload your resume and a cover letter outlining your interest and experience as part of the application process. Please upload your responses to the Selection Criteria, found in the Position Description. Want to know more? For queries related to this specific position, contact Monica Bulla-Valencia at [email protected] For questions related to our recruitment process email Alessandro Storani at [email protected] For recruitment adjustments contact Kim Groizard on +61 3 9035 3218 or at [email protected] (subject: 'Recruitment Adjustments'). Apply today and join a community that’s shaping the future. Applications close: Sunday 4 October 2026 - 11:55 PM; Melbourne time zone. Position Description: JR-017959 - PD Digital Marketing Officer UOM 6.docx JR-017959 - PD Digital Marketing Officer UOM 6.pdf Explore leadership opportunities to shape the future and growth of the University of Melbourne - Executive Opportunities Welcome to the University of Melbourne – where our vision for positive societal change creates impact. Join our community of world-class thinkers, where innovation thrives, and your ideas shape the future. Why choose us? You'll work among the best, pushing the boundaries of knowledge with passion. Whether you're driving groundbreaking research, inspiring the next generation through teaching, or providing essential professional services, we empower you to excel. At the University of Melbourne, your potential is our priority. Elevate your career, make a real difference, and be part of a diverse community that values your unique contribution. Your journey to professional and personal growth starts here. Discover more at - https://about.unimelb.edu.au/ At the heart of our mission is a commitment to enriching society through education and research. Through our strategy "Advancing Melbourne," we're not just shaping our own future; we're shaping the future of the state, the nation, and our global community. Together, we propel Australia forward, positioning it as an ambitious, forward-thinking leader on the world stage. Our staff play a key role in elevating Australia's reputation and influence globally. Your contributions are the driving force behind our ambition to be a leading force for positive change. Join us, and let's advance Melbourne – and the world – together. Discover more The University has committed to a strategic vision which aims to create a thriving, fair and diverse university community, working together respectfully to make a difference to each other and in the world. Join us on our journey to build a future where everyone in our community can feel a strong sense of belonging, and diverse perspectives fuel success. Discover more Want to know more about us, our processes, or future opportunities? We would love to connect with you! Get in touch with our friendly Talent Acquisition team at [email protected]

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📌 Digital Marketing Officer (Melbourne)
🏢 The University Of Melbourne
📍 Melbourne