Sales & Technical Representative – Automotive Refinish & Coatings

This exciting dual-role combines technical expertise with business development — ideal for a hands-on professional looking to support and grow customer relationships.

About Us

Autolac is a leading national supplier of automotive finishes, coatings, and consumables to the vehicle and commercial refinishing industries. As a privately owned Sydney-based SME with 70+ staff across Australia, we pride ourselves on a culture of integrity, technical excellence, and solid customer service.

Due to ongoing growth, we are seeking a Sales & Technical Representative for our Fyshwick branch to help us build our customer base and provide technical support across the Canberra region.

About the Role

This role will see you split your time between visiting new and existing customers, demonstrating technical capabilities of our products, and supporting sales growth through relationship-building and proactive account management.

Key Responsibilities

Build and maintain long-term relationships with customers.

Grow customer base and increase product range sold.

Represent key brands such as Sherwin-Williams.

Act as the primary contact for sales and technical enquiries.





Identify new sales opportunities and contribute to product launches and marketing efforts.

Technical Support & Training

Demonstrate technical advantages of products to customers and internal teams.

Provide product and colour matching training (including software use).

Install and troubleshoot paint systems and equipment.

Support customers with spray booth layout and product use best practices.

Assist customers with coatings-related issues and provide on-site solutions.

Deliver hands-on training and mentoring to improve customer outcomes.

About You

Trade qualified Spray Painter with minimum 5–8 years' experience.

Prior experience in sales, technical support, or supervision in a workshop.

Excellent customer service and communication skills.

Technically confident, solutions-oriented, and team-focused.

Comfortable using colour software and handling customer demonstrations.

Self-motivated, organised, and pragmatic.

Valid Australian driver’s licence and full work rights.

Willingness to travel regionally and attend product training.

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📌 Sales & Technical Representative – Automotive Refinish & Coatings (Canberra)
🏢 Autolac
📍 Canberra