State Sales Manager

Location: NSW

Employment Type: Full-time

Are you a commercially driven sales leader who thrives on growing revenue, developing high-performing teams and building strong customer relationships?

Hi-Tec Oils is seeking an experienced State Sales Manager to lead our NSW sales business. This is a genuine leadership opportunity with accountability for sales performance, revenue growth, gross margin, customer relationships and commercial outcomes across the state.

Reporting to the Chief Commercial Officer, you will lead and develop the NSW sales team, drive the state sales strategy, manage key customer relationships and identify opportunities for profitable growth.

You will work closely with the Operations Manager and national support functions to ensure strong customer service and effective delivery of the state's commercial objectives.

About the Role

As State Sales Manager, you will take ownership of the NSW sales performance and commercial growth agenda.

You will lead an established sales team, develop strategic customer relationships, drive new business and ensure the state achieves its revenue and margin objectives.

This role is suited to a commercially minded sales leader who enjoys being close to customers, coaching teams and turning strategy into measurable results.

Key Responsibilities

Commercial & Sales Leadership

- Own the NSW sales budget, revenue and gross margin performance.

- Develop and execute the NSW sales strategy in line with national business objectives.

- Monitor sales performance, pipeline, margin and customer activity and take action to improve results.





- Identify opportunities to increase market share, revenue and profitability.

- Prepare regular sales forecasts, performance reporting and commercial updates.

- Drive accountability across the sales team for targets, activity and results.

- Work with the broader leadership team on pricing, product strategy and commercial initiatives.

Sales & Business Development

- Lead, coach and develop a high performing NSW sales team.

- Drive achievement of sales budgets, margin targets and growth objectives.

- Develop and maintain strong relationships with major customers and strategic accounts.

- Personally engage with key customers and high value opportunities.

- Identify and convert new business opportunities across the NSW market.

- Develop strategies to grow existing accounts and increase customer penetration.

- Support the introduction and growth of recent products and product ranges.

- Monitor competitor activity and market opportunities and provide commercial insights to the broader business.

- Ensure the sales team maintains a strong and active sales pipeline.

Customer & Account Leadership

- Build long term relationships with key customers and strategic accounts.





- Act as a senior escalation point for significant customer and commercial matters.

- Develop account plans for key customers and growth opportunities.

- Identify opportunities to improve customer retention, share of wallet and profitability.

- Work with internal teams to ensure customer requirements are understood and effectively delivered.

- Represent Hi-Tec Oils at key customer meetings, industry events and commercial opportunities.

People Leadership

- Lead, coach and develop the NSW sales team.

- Set clear expectations, KPIs and performance standards.

- Conduct regular one on ones, performance reviews and sales team meetings.

- Develop capability, succession and career pathways within the sales team.

- Build a culture of accountability, collaboration, customer focus and commercial performance.

- Address performance issues promptly and constructively in partnership with HR.

Cross-Functional Leadership

- Work closely with the Operations team to ensure sales commitments and customer requirements can be effectively supported.

- Partner with Supply Chain, Inventory, Finance, Marketing and Customer Service to deliver NSW sales objectives.

- Communicate market intelligence, customer requirements and sales forecasts to relevant internal teams.

- Collaborate with national leadership on pricing, product, marketing and strategic growth initiatives.

- Ensure commercial decisions consider customer service, stock availability, margin and overall business performance.

- Identify and communicate operational issues that may impact

📌 State Sales Manager- NSW (Smithfield)
🏢 Hi-Tec Oil Traders
📍 Smithfield