Business Development Manager (Sydney)

Business Development Manager (Sydney)

26 Sep
|
mount tamborine training services
|
Sydney

26 Sep

mount tamborine training services

Sydney

About Mount Tamborine Training Services

Mount Tamborine Training Services is a Registered Training Organisation seeking an experienced and commercially focused Business Development Manager to strengthen student recruitment networks, develop new business opportunities, manage digital marketing activities and support the organisation’s strategic growth objectives.

About the Role The Business Development Manager will be responsible for developing and implementing business development, marketing and student recruitment strategies, expanding and maintaining education agent and referral networks, identifying new markets, managing digital marketing campaigns and building productive stakeholder relationships.

The successful candidate will work closely with management, administration and other relevant staff to ensure that business development and marketing activities align with the organisation’s operational capacity, regulatory obligations and strategic objectives.

Key Responsibilities

- Develop and implement business development, marketing and student recruitment strategies.
- Identify and develop new domestic and international market opportunities.
- Build, maintain and expand relationships with education agents, referral partners and other stakeholders.
- Recruit and onboard suitable education agents and business partners in accordance with organisational policies and procedures.
- Monitor education agent and referral partner performance and ongoing business relationships.
- Develop strategies to increase student enquiries, applications and enrolment conversions.
- Maintain regular communication with education agents, referral partners and prospective business partners.
- Conduct market research to identify emerging opportunities, competitor activity and market trends.
- Develop and maintain a student recruitment pipeline and provide regular reports on enquiries, applications, conversions and enrolments.
- Establish recruitment and business development targets and monitor performance against agreed KPIs.
- Plan, develop and manage marketing campaigns across digital platforms.




- Manage digital marketing activities across platforms such as Google, Facebook, Instagram, LinkedIn and other relevant online channels.
- Coordinate paid advertising campaigns, social media promotions, lead-generation activities and online student recruitment campaigns.
- Develop or coordinate campaign content, advertisements, landing pages and promotional materials.
- Monitor digital campaign performance, including enquiries, leads, conversions, engagement and cost effectiveness.
- Analyse digital marketing data and prepare reports on campaign performance and return on marketing expenditure.
- Recommend improvements to digital campaigns based on performance data, market trends and recruitment outcomes.
- Maintain consistent branding and messaging across digital platforms.
- Ensure marketing and promotional content accurately represents the organisation, its training products, fees, facilities, services and entry requirements.
- Coordinate promotional activities, information sessions, education fairs, agent meetings and other business development initiatives.
- Review marketing materials and recruitment communications for accuracy and consistency.
- Maintain appropriate records of marketing campaigns, agent engagement, business development activities and recruitment outcomes.
- Work collaboratively with administration and enrolment staff to support effective application and enrolment processes.
- Assist management with business planning, market analysis and growth strategies.
- Provide regular business development and marketing performance reports to senior management.
- Ensure marketing and recruitment activities support sustainable growth and remain consistent with the organisation’s operational capacity and regulatory responsibilities.

Selection Criteria

Applicants should demonstrate





- Strong experience in business development, marketing, student recruitment or a related area.
- Experience in the Australian vocational education and training sector is highly desirable.
- Demonstrated ability to develop new markets and generate business opportunities.
- Experience in building and managing relationships with education agents, referral partners or other business networks.
- Demonstrated experience in planning and managing digital marketing campaigns.
- Practical experience with platforms such as Google Ads, Facebook, Instagram, LinkedIn or similar digital channels is highly desirable.
- Understanding of digital lead generation, campaign monitoring, conversion tracking and marketing analytics.
- Strong relationship-management, networking and stakeholder-engagement skills.
- Solid negotiation, presentation and communication skills.
- Ability to establish and manage recruitment and business development targets.
- Ability to analyse recruitment data, marketing results, market trends and conversion performance.
- Strong organisational and time-management skills.
- Ability to work independently while collaborating effectively with management and operational staff.
- High level of professional integrity and attention to accuracy in marketing and recruitment activities.
- Strong written and verbal English communication skills.
- Ability to engage effectively with culturally diverse stakeholders.

Remuneration The successful applicant will receive a salary of $70,000 to $90,000 per annum, depending on relevant experience, demonstrated capability, industry networks and overall suitability for the position. In addition to the base salary, performance-based bonuses will be awarded based on achievement of agreed KPIs, marketing outcomes and business development results.

How to Apply

Please submit your resume and cover letter outlining your relevant experience, digital marketing capability, business development achievements and suitability for the role.

Pay: $70,000.00 – $90,000.00 per year

Work Location: In person

📌 Business Development Manager (Sydney)
🏢 mount tamborine training services
📍 Sydney

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