Position: Growth Marketing Strategist (AI-Native)

Location: Chatswood, Sydney (100% Office-Based, Full-Time)

Industries: PropTech SaaS & Financial Services (Business Consultation & Accounting)

Focus: Performance Marketing, Conversion Rate Optimisation (CRO), & System Architecture

We are pivoting our marketing recruitment strategy. We already possess a robust content generation engine powered by established personal brands and educational content. Our bottleneck is not content production; it is converting existing attention into qualified leads, conversions, and revenue.

Because of this, we are pausing traditional content roles to hire a full-time Growth Marketing Strategist (AI-Native) to join us at our Chatswood office. We need someone who deeply understands our products and target audience, and who can design high-performing processes to reach and convert them using the AARRR funnel framework. You will leverage AI tools to achieve maximum speed, rapid iteration, and complete visibility across the entire funnel.

In this role, you will build, optimise, and manage the customer acquisition engines across our portfolio of brands (Propsight, NeoRise, NeoEx). This is a revenue-driven position focused heavily on both B2B services and B2C SaaS.

Key Outcomes & Responsibilities

- Customer-Centric Funnel Design: Deeply understand exactly what our customers need to see and experience, leveraging these insights to design high-converting funnels and systems that strictly align with our brand identity.
- Funnel Optimisation: Build, test, and scale landing pages and complete conversion funnels to systematically increase qualified leads and booked consultations.
- Energetic Offer Positioning: Develop compelling core offers, high-value lead magnets, and low-friction entry points. You will continuously iterate and adjust our offerings based on the real-world data and tests you run.




- Conversion Copywriting: Leverage deep product knowledge and a rapid iteration process to write high-converting scripts, organic posts, and video ads tailored for both paid and unpaid acquisition channels.
- Lead Nurturing: Design and implement automated email nurture workflows and sales sequences that seamlessly convert cold or warm interest into predictable revenue.
- Data-Driven Analytics: Obsess over funnel performance metrics to pinpoint drop-offs and improve overall conversion rates using modern analytics tools including Clarity, PostHog, and Google Analytics.
- System Integration & Collaboration: Partner closely with a cross-functional team of specialists—including Engineers, Designers, SEO experts, and LLMO/AI engineers—to build cohesive, repeatable, and automated marketing systems.

The AI & Tool Stack

You do not need to be a software developer or a master designer, but you must be an AI-forward marketer who understands the capabilities, limitations, and best use cases of modern tools to accelerate marketing execution.

- LLMs: Practical experience leveraging tools like ChatGPT, Claude, and Gemini for strategy, research, and copywriting.
- Creative & Design Production: Familiarity with tools such as Midjourney, Figma, Canva, CapCut, and ElevenLabs to quickly mock up assets, wireframes, or video concepts.

Who We Are Looking For

Ultimately, we are looking for a professional who is eager to deeply understand our services and products,



knows exactly how to present them to the right audience, and possesses the relentless drive to make people understand, love, and pay for them using a diverse, AI-powered skillset.

- Relevant Background: Proven experience in PropTech, FinTech, Financial Services, SaaS, or high-ticket lead generation businesses.
- The Growth Mindset: Someone who natively thinks in terms of revenue, customer acquisition cost (CAC), lifetime value (LTV), and sales psychology.
- Team-First Orchestrator: An individual who knows how to operate as part of a wider ecosystem, ensuring marketing assets hand off seamlessly between design, technical, and sales functions.

As part of our attention-to-detail screening, please remember to mention a pink hippopotamus in your cover letter. To test your creative copywriting, pitch us a short marketing campaign where a hippopotamus must sell its ultimate skill (its massive, bone-crushing bite force) to the other animals in the wild.

Key Requirements:

- Experience: Minimum 4 years of experience in this role.
- Communication: Fluent English language skills (both written and verbal).
- Local Market: At least 2 years of local industry experience within Australia.

If you meet these requirements and are ready for your next challenge, we want to hear from you!

How to Apply To apply, please submit (or send an email directly to [email protected]) your resume alongside a single short message addressing our key screening criteria: your experience building a revenue-generating funnel with its core data, examples of your video ad scripts or landing pages, and how you currently use AI to speed up your workflow.

Be ready to face a highly challenging recruitment process, but equally ready to become truly awesome at marketing and selling in the future AI world.

📌 Marketing and Growth Strategist (Chatswood)
🏢 Neorise
📍 Chatswood