Senior Data Analyst - Customer Analytics & Campaign Insights

12-month contract

Your New Company

Join a leading Australian financial services organisation undergoing significant investment in customer analytics, data-driven decision making, and digital transformation. This high-performing team is responsible for delivering customer communications, campaign analytics, and customer insight initiatives that support business growth and enhance customer experiences.

Your New Role

We are seeking an experienced Senior Data Analyst to join a customer-focused analytics team supporting customer communications, campaign delivery, and consumer finance initiatives.

You will be responsible for extracting, analysing, and interpreting large customer datasets to deliver actionable insights that drive business decisions and improve campaign effectiveness. Working closely with business stakeholders, campaign teams, and analytics professionals, you will leverage data to identify opportunities, optimise customer outcomes, and support strategic initiatives.

Key responsibilities include:

- Developing complex SQL queries to extract, validate, and analyse data from large-scale data environments.
- Analysing customer and campaign data to identify trends, risks, and opportunities.
- Supporting customer communication and campaign delivery through data analysis and reporting.
- Building customer segmentation models and supporting advanced analytics use cases.
- Delivering meaningful customer insights and recommendations to stakeholders.
- Creating dashboards and reports using Power BI or Tableau.




- Collaborating with business stakeholders to translate business requirements into analytical solutions.
- Working across Teradata and AWS environments to support analytics and reporting initiatives.
- Ensuring data accuracy, quality, and governance standards are maintained.

What You'll Need to Succeed To be successful in this role, you will have:

- Proven experience as a Senior Data Analyst within Banking, Financial Services, Insurance, or a highly regulated industry.
- Advanced SQL skills with experience working with large and complex datasets.
- Strong hands-on experience with Teradata.
- Experience delivering customer insights, segmentation, and advanced analytical solutions.
- Strong stakeholder engagement and communication skills.
- Experience supporting customer communications, CRM, marketing, or campaign delivery initiatives.
- Strong analytical and problem-solving capabilities.
- Experience translating business requirements into actionable data solutions.

Technical Skills:

- SQL
- Teradata
- AWS
- Python
- VS Code
- Power BI and/or Tableau
- Data Modelling
- Customer Analytics
- Advanced Analytics

Nice to Have:

- AWS SageMaker experience
- Campaign delivery or campaign analytics experience
- Marketing or customer communications experience
- Predictive modelling or machine learning exposure
- Consumer finance or lending domain experience

What You'll Get In Return

- Competitive contract daily rate.
- Immediate start opportunity.
- Exposure to large-scale customer analytics and campaign initiatives.
- Opportunity to work with contemporary cloud and analytics technologies.

📌 Senior Data Analyst (Sydney)
🏢 Hays
📍 Sydney