Job Description
Fashion Brand Manager Wholesale Sales and Development
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To drive wholesale sales growth, managing customer relationships, and overseeing the product development process from concept through to production.
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This is a hands‐on role requiring a commercially minded fashion qualified with strong customer connections, excellent interpersonal skills, and a genuine passion for women's fashion.
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Work closely with interstate sales agents, retail customers, designers, and production teams to ensure successful product launches and continued business growth.
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Wholesale Sales & Account Management
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Present and sell seasonal fashion collections to wholesale customers and retail partners.
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Develop and execute sales strategies to achieve revenue and growth targets.
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Build, maintain and strengthen relationships with interstate sales agents and key retail customers.
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Identify new business opportunities and grow existing accounts.
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Conduct regular customer visits, showroom appointments and sales presentations.
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Monitor sales performance and market trends to maximise opportunities.
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Product Development & Brand Management
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Manage the product development critical path from concept through to production.
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Work closely with the design team to develop commercially successful fashion ranges.
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Liaise with suppliers and production teams to ensure smooth sample development and on‐time delivery.
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Provide market feedback and customer insights to influence product direction.
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Assist in developing seasonal brand and sales strategies aligned with company objectives.
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Reporting & Analysis
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Analyse sales performance, customer trends and product sell‐through data.
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Prepare sales reports, forecasts and performance analysis.
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Utilise Excel and business systems to support decision‐making and planning.
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Identify opportunities to improve profitability and operational efficiency.
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The Sales Manager's primary KPIs are:
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Achieving the annual sales target.
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Onboarding new production customers to the company.
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About you
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Minimum 2 years' experience in wholesale fashion sales, brand management or account management.
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Experience within women's apparel wholesale is highly desirable.
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Strong knowledge of woven, knit and true knit garments.
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Proven ability to develop and grow customer relationships.
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Established network within the Australian fashion wholesale market is advantageous.
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Strong sales and negotiation skills with a proven track record of achieving targets.
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Excellent communication and presentation skills.
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High level of computer literacy and proficiency in Microsoft Excel.
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Strong organisational and time management skills.
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Commercial awareness and a proactive, solutions‐focused attitude.
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About us
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Global Fashion House is a leading Australian women's fashion wholesaler with a strong presence across independent boutiques and retail partners nationwide. We are passionate about creating trend‐driven, commercially successful fashion collections and delivering exceptional service to our customers.
📌 Fashion Brand Manager Wholesale Sales And Development (New South Wales)
🏢 Global Fashion House
📍 New South Wales
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