Job Description
Key Responsibilities Marketing & Communications Strategy n
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Own and maintain the day-to-day marketing calendar, ensuring campaigns, content and activity are scheduled and delivered on time.
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Work with the Marketing Consultant to translate agreed strategy and campaign briefs into executable plans and task lists.
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Coordinate cross-functional input from Product, Ecommerce and Retail teams to keep the calendar aligned to commercial priorities.
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Track budgets, invoices and supplier costs, and report on activity against agreed timelines and KPIs.
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Offshore Team Coordination n
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Brief and manage the offshore Graphic Designer on all creative asset requirements, providing clear direction, brand guidelines and feedback.
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Brief and manage the offshore Marketing Coordinator / Social Media Coordinator on content scheduling, community management and campaign support tasks.
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Set priorities, deadlines and quality standards for the offshore team, and quality-check all deliverables before they go live.
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Act as the main point of contact between the offshore team and internal/local stakeholders, ensuring smooth communication across time zones.
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Maintain clear documentation, templates and processes so offshore team members can work efficiently and consistently.
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Customer First | Community & Omni-Channel n
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Develop a deep understanding of the SABA customer and champion a customer-first mindset across all marketing activity.
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Support the growth and engagement of SABA Rewards through customer acquisition, retention and loyalty initiatives.
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Lead customer events, partnerships, referral programs and community-building initiatives.
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Develop brand ambassador and advocacy programs that strengthen customer connection and engagement.
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Partner with Retail and Ecommerce teams to deliver a seamless omni-channel customer experience.
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Create customer experiences that build long-term loyalty and increase customer lifetime value.
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Product & Content That Converts | Elevate the Brand n
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Coordinate the production of seasonal content across campaign, styling, editorial, social, ecommerce and community channels.
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Brief the offshore Graphic Designer on product storytelling assets that showcase versatility across work, weekend, travel and occasion dressing.
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Support customer-generated and community content initiatives to build authenticity and engagement.
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Liaise with Product and Ecommerce teams to ensure content reflects category priorities and key product stories.
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Help identify and test new content formats, channels and storytelling approaches.
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Retail Marketing | Profitable Stores n
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Partner with Retail to drive customer traffic, engagement and profitable full-price sales.
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Deliver local marketing initiatives, client events and activations that support store performance.
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Support clienteling programs through customer-focused marketing initiatives.
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Develop marketing plans for current store openings, refurbishments and key retail moments.
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Collaborate with David Jones and strategic partners to maximise customer reach and awareness.
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Measure and report on the effectiveness of retail marketing initiatives and events.
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Social Media, PR & Brand n
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Develop and execute social media strategies that drive awareness,



engagement and growth.
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Manage influencer, ambassador and talent partnerships.
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Work closely with PR agencies and media partners to maximise brand visibility.
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Ensure consistency of brand identity, tone of voice and visual standards across all customer touchpoints.
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Monitor industry trends and identify opportunities to strengthen brand relevance.
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Creative Production & Agency Management n
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Coordinate agencies, freelancers and external suppliers to support seasonal content and creative production.
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Support the planning and on-the-ground coordination of ecommerce shoots and content production.
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Ensure all creative outputs from internal and offshore contributors meet brand and commercial standards.
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Identify opportunities to improve marketing processes and workflows, particularly across the offshore working model.
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Requirements n
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Successful translation of customer insights, consumer research, sales, and market data into clear action plans
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Strong understanding of communications development, campaign management & implementation and production processes
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Knowledge of emerging technologies and AI tools, and their application across marketing, content creation, customer engagement and business productivity.
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Experience managing agencies, suppliers and external partners.
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Budget and supplier management.
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Fashion or retail industry experience essential.
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Experience delivering customer-focused marketing initiatives, events, partnerships and content programs.
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Strong organisation, project management and prioritisation skills.
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Ability to think strategically while remaining hands-on in execution.
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High attention to detail and ability to solve problems using initiative.
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#J-*****-Ljbffr

📌 Saba - Marketing Executive (New South Wales)
🏢 Apg
📍 New South Wales