National Health and Fitness Academy – Sydney CBD NSW
The Business Development Manager is responsible for growing and activating NHFA's industry partner network across an assigned region.
This role exists to ensure NHFA's activated sites are increasing, existing partner sites remain engaged and productive, and NHFA's regional industry footprint translates into measurable lead generation and student enrolments.
Working closely with the National Industry Engagement Manager, Industry Engagement Coordinator, Marketing Team and broader commercial leadership, the Business Development Manager is the face‐to‐face representative of NHFA within their region.
They are responsible for strengthening partner relationships, amplifying NHFA's campaigns and initiatives within partner sites, supporting local activations and events, and ensuring NHFA is always represented to the highest professional standard.
Key responsibilities
Own the growth, activation and performance of NHFA's partner site network within an assigned region
Identify and secure current site activation opportunities within existing partner groups and prospective local partners
Ensure newly activated sites are launched effectively and understand NHFA's products, referral pathways, key initiatives and partner expectations
Develop and execute regional site growth plans aligned to NHFA's broader Industry Engagement and enrolment growth objectives
Build and maintain strong, productive relationships with key partner stakeholders and site‐level teams across the assigned region
Act as NHFA's primary regional point of contact for partner engagement,



local opportunities and issue resolution
Drive regional lead generation and enrolment outcomes by ensuring NHFA's partner sites are actively promoting NHFA products and campaigns
Act as NHFA's regional representative for local area marketing activities, industry events, partner activations, open days and information sessions
Maintain accurate records of partner activity, site engagement, opportunities, issues and performance metrics within NHFA's CRM and reporting systems
Represent NHFA professionally at all times and ensure all interactions with industry partners, students and stakeholders reflect NHFA's standards and reputation
About you
Proven experience in business development, account management, partnership management or regional sales / growth roles
Strong relationship‐building capability, with the ability to influence, engage and maintain trust across multiple stakeholder groups
Demonstrated experience driving commercial outcomes through partner relationships, local activations or referral‐based channels
Strong commercial acumen, with the ability to connect site activity and partner engagement to lead generation and enrolment outcomes
Excellent interpersonal, presentation and communication skills
High level of personal organisation and ability to manage a regional portfolio with multiple sites, priorities and stakeholders
Confidence working autonomously in a field‐based / hybrid role with regular travel
Experience using CRM systems and reporting tools to manage activity and performance
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📌 Business Development Manager (Sydney)
🏢 National Health and Fitness Academy
📍 Sydney