Consumer Insights & Growth Manager (Melbourne)

Consumer Insights & Growth Manager (Melbourne)

24 Sep
|
Talent
|
Melbourne

24 Sep

Talent

Melbourne

Join this global, leading consumer business where insights directly influence brand strategy, innovation and commercial growth.
Working across a portfolio of well‐known household brands, you'll turn consumer understanding and market intelligence into clear opportunities and action.
This is an exciting role for an experienced insights professional who can look beyond the data, connect multiple sources of intelligence and tell a compelling commercial story.
The opportunity
As Consumer Insights & Growth Manager, you'll partner with Marketing, Category, Commercial and R&D; teams to build a deeper understanding of consumer behaviours, needs and purchasing occasions.
You'll combine consumer research with market, brand, competitor and commercial data to diagnose performance, challenge assumptions and identify opportunities to attract new buyers, strengthen brands and drive sustainable growth.
Key activities
Embed consumer insights into brand, category and portfolio strategiesConnect research with scan, panel, loyalty, brand tracking and commercial dataIdentify evidence‐based opportunities for brand, category and consumer growthHelp stakeholders define the right business questions and research approachTurn complex findings into clear stories, recommendations and actionsBring an external perspective on consumer behaviour, competitors and market trendsHelp shape innovation pipelines around genuine consumer needsInfluence senior stakeholders through strong analysis and constructive challenge
What we're looking for
You'll bring experience in consumer or shopper insights, category, analytics or marketing strategy, ideally within FMCG or another consumer‐led organisation.
You'll also have
Strong qualitative and quantitative research capabilityExperience using scan, panel,



loyalty or behavioural dataThe ability to connect different data sources and uncover commercial opportunitiesA robust understanding of brand and category growthExcellent analytical, storytelling and stakeholder influencing skillsA relevant tertiary qualification or equivalent professional experience
Experience applying Ehrenberg‐Bass or other evidence‐based marketing science principles will be highly regarded.
Why consider this opportunity
This is more than a traditional research role.
You'll have the opportunity to influence recognised consumer brands, shape innovation and portfolio decisions, and see your insights translated into meaningful commercial outcomes.
Join this global, leading consumer business where insights directly influence brand strategy, innovation and commercial growth.
Working across a portfolio of well‐known household brands, you'll turn consumer understanding and market intelligence into clear opportunities and action.
This is an exciting role for an experienced insights professional who can look beyond the data, connect multiple sources of intelligence and tell a compelling commercial story.
The opportunity
As Consumer Insights & Growth Manager, you'll partner with Marketing, Category, Commercial and R&D; teams to build a deeper understanding of consumer behaviours, needs and purchasing occasions.
You'll combine consumer research with market, brand, competitor and commercial data to diagnose performance, challenge assumptions and identify opportunities to attract new buyers, strengthen brands and drive sustainable growth.
Key activities
Embed consumer insights into brand,



category and portfolio strategiesConnect research with scan, panel, loyalty, brand tracking and commercial dataIdentify evidence‐based opportunities for brand, category and consumer growthHelp stakeholders define the right business questions and research approachTurn complex findings into clear stories, recommendations and actionsBring an external perspective on consumer behaviour, competitors and market trendsHelp shape innovation pipelines around genuine consumer needsInfluence senior stakeholders through strong analysis and constructive challenge
What we're looking for
You'll bring experience in consumer or shopper insights, category, analytics or marketing strategy, ideally within FMCG or another consumer‐led organisation.
You'll also have
Strong qualitative and quantitative research capabilityExperience using scan, panel, loyalty or behavioural dataThe ability to connect different data sources and uncover commercial opportunitiesA strong understanding of brand and category growthExcellent analytical, storytelling and stakeholder influencing skillsA relevant tertiary qualification or equivalent professional experience
Experience applying Ehrenberg‐Bass or other evidence‐based marketing science principles will be highly regarded.
Why consider this opportunity
This is more than a traditional research role.
You'll have the opportunity to influence recognised consumer brands, shape innovation and portfolio decisions, and see your insights translated into meaningful commercial outcomes.
Desired Skills and Experience
Ehrenberg‐Bass or other evidence‐based marketing science principlesconnect different data sourcesshopper insights, category, analytics or marketing strategyconsumer research alongside scan, panel, loyalty, brand and commercial data
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📌 Consumer Insights & Growth Manager (Melbourne)
🏢 Talent
📍 Melbourne

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