Social Media Marketing Manager (Melbourne)

Social Media Marketing Manager (Melbourne)

24 Sep
|
Active Transition Training
|
Melbourne

24 Sep

Active Transition Training

Melbourne

Active Transition Training – Melbourne VICWe are looking for a creative, commercially focused, and results-driven social media marketing manager to manage and grow our digital presence across multiple businesses and brands.
This is not simply a content-posting role.
We are looking for someone who understands how to turn social media into a genuine brand-building, audience-growth and lead-generation channel.
The successful candidate will take ownership of social media strategy, content planning, campaign execution, paid advertising, community engagement and performance reporting.Key responsibilitiesDevelop and execute social media strategies aligned with business objectivesManage platforms including Facebook, Instagram, LinkedIn, TikTok and YouTubeCreate monthly and quarterly content and campaign calendarsMaintain consistent brand positioning, messaging and visual standardsDevelop engaging content including posts, reels, short-form videos, stories, carousels and promotional campaignsWrite compelling captions, advertising copy and calls-to-actionWork with photographers, videographers,



designers and internal teams to produce high-quality contentDevelop social media campaigns designed to generate qualified leads and enquiriesPlan, launch and optimise paid campaigns across platforms such as Meta Ads and LinkedIn AdsMonitor comments, messages, reviews and audience engagement and respond professionally and promptly to online enquiriesAbout youProven experience in social media marketing, digital marketing or a similar roleStrong understanding of Facebook, Instagram, LinkedIn, TikTok and YouTubeExperience managing paid social advertising campaignsStrong copywriting and storytelling skillsUnderstanding of lead-generation funnels and digital customer journeysExperience with content creation and short-form videoStrong knowledge of analytics and campaign reportingAbility to manage multiple brands, campaigns and priorities simultaneouslyExcellent communication, organisation and project-management skillsCommercial mindset with a solid focus on measurable results
#J-*****-Ljbffr

📌 Social Media Marketing Manager (Melbourne)
🏢 Active Transition Training
📍 Melbourne

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