You want to build a brand that people feel, not just see.The WNBL is going through a real transformation.
New ownership, sharper focus, and a genuine mission to become a global leader in women's sport.We're looking for a Marketing Manager to turn that ambition into visibility across key digital, broadcast, matchday and partnerships channels.About UsAustralia's premier women's basketball competition is undergoing an exciting transformation.
With new ownership through the NBL Group and TreeArc Investment Group, the WNBL is redefining the future of women's basketball in Australia.
World-class athletes, elevated standards, and a clear mission, to be a global leader in women's sport.
If that excites you, you're exactly who we're looking for.The RoleYou'll own the marketing strategy that shapes how fans, clubs and partners experience the WNBL.Set the annual marketing plan and track it against real targetsBuild the WNBL brand consistently across digital, broadcast and matchdayPlan and deliver multi-channel campaigns end to end, on time and on budgetGrow fan engagement across attendance, membership and digital reachDrive revenue through ticket sales,



memberships and partnershipsLead and develop the Fan Acquisition StrategyAlign marketing effort with NBL and WNBL Club teams across the leagueBased at our head office on Green Street, Cremorne, Monday to Friday.Who We're Looking ForYou think about outcomes, not just outputs, and you want a league's growth to carry your fingerprints.Senior marketing leadership in sport or a major consumer brandA genuine feel for what makes fans connect with a brandEnd to end experience running multi-channel campaignsComfortable turning data into decisions, not just reportsAnd the non-negotiables, you bring clear thinking under pressure, you build trust with people across the whole organisation, and you hold the standard on brand even when no one's checking.What's on OfferGenuine influence over a league entering a new eraBacking from committed recent ownership and real investmentA high-profile seat in Australian women's sportRoom to lead and shape strategy, not just executeA tight, collaborative team across NBL and WNBLIf this feels like the role you've been waiting to help build, we'd love to hear from you.Send through your CV and a short note on what draws you to the WNBL right now.
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📌 Wnbl Marketing Manager (Melbourne)
🏢 WNBL
📍 Melbourne