Count Group is building the marketing function that matches its ambition - and we're looking for a Marketing Manager to own the campaigns that get us there.This is a hands-on role with real scope.
You'll shape integrated campaigns across multiple brands, set the standard for how we sound, and take campaigns from a blank brief to measurable business results.
If you like owning the whole arc - strategy, delivery, and the numbers that follow this is a great role for you.What you'll doBuild and run integrated campaigns across comms, digital, email, paid and events - multiple brands, one transparent storyOwn the messaging: campaign concepts, announcements and executive-facing comms that actually landWork with stakeholders and marketing team to develop and edit the material that carries the strategy - campaign concepts, key messages, announcements and executive-facing communicationsSet the editorial direction for Count Group's social media and newsletter programs, and own their engagement performanceDirect delivery through the marketing team, specialists and agency partners - briefing the work and clearing the blockersMonitor campaigns in flight and optimise them - messaging, audience, timing, channel weighting and follow-upAnalyse campaign performance and audience insights to optimise results, improve customer engagement and inform future marketing activityWork closely with Events to deliver on-brand marketing presence at key industry conferences and events - positioning, activation plan, booth experience, branding and collateralDefine the campaign wrap-around for each event: pre-event promotion, on-the-day engagement and post-event follow-upOwn the measurement framework, report monthly, and turn the data into the next campaign decisionInterrogate campaign performance data and translate it into decisions on messaging,



targeting and channel mixWhat you'll bring4+ years in campaign management, marketing comms or marketing management, owning campaigns end to endSharp marketing writing and editing - you hold the standard for brand voiceFluency in HubSpot (or equivalent) and confidence interrogating campaign reportingA commercial, data-led instinct and the project management discipline to keep everything movingThe credibility to get things done across a matrixed organisationStrong project manager - you hit deadlines, manage competing priorities and keep campaigns moving through other peopleWhat success looks likeIntegrated campaign strategy and calendar running - campaigns delivered on time and on briefBrand voice and messaging are consistent across touchpoints, with a campaign brief and approval process adopted across the businessHigh-impact campaigns consistently delivered, achieving target audience engagement and measurable business outcomesNewsletter cadence regular and measurably improving in engagementHubSpot campaigns live and tracked - open rates, click rates and conversion reported monthlyCampaign performance dashboards shared with leadership each quarterWhy CountYou'll join a marketing team with genuine ownership of its work, in a business investing seriously in its brands.
The role reports to the Marketing Lead and sits close to the decisions.At Count, we are committed to fostering your professional development.
You'll have the opportunity to work alongside industry leaders and expand your skills and expertise.Birthday leave, Corporate Volunteering Days and Fundraising matching, reimbursement for financial planning, and more!
The ability to make a difference - Through the Count Charitable Foundation, our network contributes over $1.2 million annually to support people and communities in need.
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📌 Marketing Manager (Sydney)
🏢 Count Group
📍 Sydney