Casual Role: 3-4 Days Per Week with potential to permanentpart/full time
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We are seeking a talented Digital Campaign Manager to manage, optimise, and scale client digital campaigns. This role focuses primarily on Google and Meta (Facebook & Instagram) platforms, with opportunities to expand into additional channels as required.
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Key Responsibilities
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Strategise, create, and manage digital campaigns to achieve lead generation and eCommerce goals.
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Build, optimise, and manage Google Ads campaigns, including Search, Performance Max, and Display formats.
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Design and execute YouTube and Meta advertising campaigns.
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Utilise Google Analytics (GA4) for advanced reporting, including event and conversion tracking.
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Analyse campaign data to deliver actionable insights and drive continuous improvement.
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Collaborate with internal teams to ensure campaigns align with broader marketing objectives.
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Digital Platforms Expertise
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Extensive experience managing campaigns on platforms like Google Ads, YouTube, and Meta (Facebook & Instagram).
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Proficient in tools such as Google Analytics (GA4), SEMrush, Facebook Audience Planner, and Google Keyword Planner.
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Desirable Skills (Highly Regarded but Not Mandatory)
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Experience with email marketing tools like Klaviyo or Omnisend.
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Familiarity with Google Tag Manager for enhanced tracking and reporting.
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Hands-on experience managing Google and Facebook Shopping Feeds.
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Proficiency in Shopify Admin for campaign support.
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Expertise in organic social media management.
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Familiarity with advertising on platforms like TikTok, Pinterest, and LinkedIn.
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Experience managing campaigns on emerging platforms.
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Understanding of AI-driven tools and methodologies for campaign optimisation.
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Why Join Us?
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This is a fantastic chance to work in a flexible, part-time role with a strong emphasis on achieving measurable results while driving innovation. Help us shape client success through expertly crafted campaigns and a focus on exceeding brand KPIs.
📌 Digital Campaign Manager (Victoria)
🏢 TRP Agency
📍 Victoria
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