RSEA Safety is Australia’s largest independent safety retailer, supplying workwear, PPE and safety equipment across retail, B2B and hire channels.

With a strong national footprint, we partner with businesses across construction, manufacturing, transport, logistics and other industrial sectors to deliver tailored workplace safety solutions.

About Us

RSEA Safety is Australia’s largest independent safety retailer, supplying workwear, PPE and safety equipment across retail, B2B and hire channels.

With a strong national footprint, we partner with businesses across construction, manufacturing, transport, logistics and other industrial sectors to deliver tailored workplace safety solutions.

The Role

An opportunity has become available for a New Business Appointment Setter to join our Sydney-based B2B team on a full-time permanent basis, supporting new business development nationally.

Reporting to the Head of New Business, you’ll identify and contact prospective customers across Australia, qualify their interest and book meetings for our New Business team.

This is a dedicated outbound prospecting role. Your focus will be opening doors and creating opportunities rather than managing accounts or closing sales.

Key Responsibilities





- Research and identify prospective business customers nationally.
- Make outbound contact through phone, email and LinkedIn.
- Engage business owners, procurement teams and other decision-makers.
- Introduce RSEA Safety and understand each prospect’s current supplier arrangements.
- Identify potential workwear, PPE and workplace safety requirements.
- Qualify opportunities and book meetings for the New Business team.
- Maintain accurate call notes, follow-ups and appointment details in HubSpot.
- Work towards agreed activity and appointment-setting targets.

About You

- Comfortable making cold calls and approaching current businesses.
- Confident speaking with decision-makers and building rapport.
- Persistent, organised and comfortable working towards targets.
- Able to ask relevant questions and identify genuine opportunities.
- Previous experience in appointment setting, outbound sales or lead generation would be advantageous.
- Experience in recruitment, industrial supplies, workwear, PPE, construction or another B2B environment would also be beneficial.
- Previous CRM experience is preferred but not essential.

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📌 New Business Appointment Setter (Lansvale)
🏢 RSEA
📍 Lansvale