State Sales Manager (Sydney)

State Sales Manager (Sydney)

25 Sep
|
APAC FM Recruitment
|
Sydney

25 Sep

APAC FM Recruitment

Sydney

State Sales Manager – HVAC | NSW & ACT

Location: Sydney, NSW – NSW & ACT Territory
Salary: Up to $160,000 + Super + Vehicle/Allowance + 20% Bonus + Incentives

About the Role

An exciting opportunity is available for an experienced State Sales Manager to lead the NSW & ACT sales operation for a major HVAC manufacturer.

Reporting into senior national leadership, you'll take responsibility for driving revenue, profitability and market share across NSW and ACT while leading and developing the existing sales team.

This is a hands-on sales leadership position. Alongside managing the team, you'll remain directly involved with key accounts, dealers, wholesalers, contractors, builders and other strategic partners.

A major focus will be expanding the company's presence within the reverse cycle air conditioning market, strengthening distribution channels and identifying new opportunities across residential HVAC, with additional exposure to education and light commercial projects.

Key Responsibilities

- Lead, coach and develop the NSW & ACT sales team
- Drive revenue, gross margin and market share growth
- Develop and execute state sales and customer business plans
- Identify and secure new business opportunities
- Grow the company's presence within the reverse cycle air conditioning market
- Strengthen dealer, wholesaler and installer distribution networks
- Develop relationships with key accounts and strategic partners
- Work with contractors, builders, dealers and wholesalers
- Identify opportunities to increase product specification and sales
- Manage pricing, promotional activity and sales expenditure
- Monitor competitors, pricing and HVAC market trends
- Deliver accurate sales forecasting and reporting
- Work closely with marketing on campaigns and promotional initiatives
- Support new product launches and market development
- Provide market and customer feedback to senior leadership

The position has a strong focus on growing distribution and market share across multiple HVAC categories,



particularly reverse cycle air conditioning.

About You

We're looking for an established HVAC sales professional with the commercial ability and leadership experience to take ownership of a significant territory.

You'll ideally bring:

- Sales management or senior business development experience within HVAC
- Strong knowledge of the NSW and ACT HVAC market
- Experience leading, coaching and developing sales professionals
- Strong understanding of residential air conditioning products and solutions
- Experience selling through dealers, wholesalers, contractors, builders or installer networks
- Proven ability to win new business and develop existing accounts
- Experience growing distribution channels and market presence
- Strong commercial understanding of pricing, margins and profitability
- Proven experience working to revenue and market share targets
- Solid negotiation and stakeholder management skills
- Experience with sales forecasting and CRM systems

Experience across reverse cycle air conditioning is particularly desirable, while broader knowledge of heating and evaporative cooling products would also be advantageous. Relevant HVAC or refrigeration qualifications are beneficial but not essential.

What's on Offer

- Base salary up to approximately $160,000
- Superannuation
- Company vehicle or car allowance
- 20% bonus structure
- Additional incentives and awards
- Senior leadership position covering NSW & ACT
- Established sales team
- Major residential HVAC market
- Opportunity to significantly grow reverse cycle market share
- Work with an established Australian HVAC manufacturer
- Genuine influence over state sales strategy and growth
- Ongoing professional development

Apply Now

If you're an experienced HVAC Sales Manager or senior HVAC business development professional ready to take ownership of a major state territory, we'd love to hear from you.

Click Apply Now to submit your application. All applications will be treated in the strictest confidence, and shortlisted candidates will be contacted for a confidential discussion.

📌 State Sales Manager (Sydney)
🏢 APAC FM Recruitment
📍 Sydney

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