About Us
At Integral Diagnostics (IDX), we're committed to making healthcare better - one patient at a time. As a leading provider of diagnostic imaging services across Australia and New Zealand, we support more than 2,700 team members across 150+ locations. Listed on the ASX-300, IDX is driven by innovation, collaboration and excellence in patient care.
About the Role
Reporting to the Group Marketing and Communications Manager (GMCM), you will play a key role in enhancing patient and referrer engagement through innovative digital strategies and optimisation of digital platforms.
Key responsibilities include:
Developing and optimising digital media initiatives to increase patient and referrer engagement
Driving marketing synergies to strengthen brand visibility and share of voice across all markets
Supporting the GMCM in the creation and delivery of impactful digital communications
Collaborating with State Marketing teams to identify opportunities and execute marketing strategies aligned with corporate brand objectives
Managing and optimising SEO, Meta and Google AdWords campaigns
Continuously improving digital platform performance and social media engagement
About You
You're a proactive and creative digital marketing professional who enjoys working collaboratively and delivering measurable results.
We're looking for someone with:
Approximately 3+ years' experience in digital marketing (healthcare and radiology experience highly regarded)
Relevant tertiary qualifications in marketing, communications, or a related discipline
Experience in website management, graphic design, and digital content creation




Strong understanding of strategic marketing principles, including market segmentation and targeting
Hands-on experience with digital marketing tools and platforms, including app development, Meta, Google AdWords, SEO, and social media
What We Offer
Competitive remuneration
Approximately 30 hours per week
Flexible, hybrid working arrangements (combining office and work-from-home)
A collaborative and supportive team environment
The opportunity to make a real impact in a growing healthcare organisation
Why You'll Love Working at IDX
Strong Team Culture:
Be part of a supportive, inclusive and team-oriented workplace
Expert Leaders:
Learn from experienced senior leaders who value partnership and trust
Career Development:
Access genuine career progression opportunities across the IDX Group
Recognition & Rewards:
Staff recognition programs and awards
Corporate Benefits:
Reduced or free diagnostic imaging services for employees
Fitness Passport:
Access 1,000+ fitness locations nationwide
Employee Benefits:
Paid parental leave, discounted health insurance, employee assistance programs, and discounts across hundreds of retailers
If you're passionate about digital marketing and want to be part of a purpose driven organisation, we'd love to hear from you.
Integral Diagnostics (IDX Group) supports a multicultural and diversity workplace. We encourage Aboriginal and Torres Strait Islander Australians with relevant skills and experience to apply.
Building a healthier world, by delivering the best health outcomes one patient at a time.

📌 Digital Media Specialist (Australia)
🏢 Integral Diagnostics
📍 Australia