We are building the definitive AI-powered crypto search engine, transforming how users discover, analyze, and interact with on-chain and off-chain data. Our mission is to make the complex world of crypto instantly accessible through intelligent, natural-language search. As
Head of Growth
, you will architect our user acquisition strategy, leveraging data-driven approaches to scale our platform into the go-to gateway for millions of crypto participants.
Core Responsibilities
Design and execute the overarching
user acquisition strategy
, focusing on sustainable growth loops and high-retention onboarding.
Lead
performance marketing efforts
across digital channels, optimizing spend based on rigorous CAC and LTV analysis.
Implement
growth hacking experiments
to identify new channels for user expansion, from viral referral programs to SEO-driven content strategies.
Work closely with the product and engineering teams to integrate growth-focused features and reduce friction in the user journey.




Manage and analyze the
full growth stack
, using data to drive decisions on product positioning and marketing messaging.
Requirements
5+ years
of experience in growth marketing or user acquisition, specifically within the fintech, crypto, or AI sectors.
Proven experience leading
user acquisition, performance marketing, and growth hacking initiatives
.
Strong analytical skills with the ability to interpret complex datasets and translate them into actionable growth tactics.
Proven track record of scaling consumer-facing platforms through a mix of performance marketing and organic growth hacking.
Deep understanding of the
crypto market landscape
and user behavior patterns within the
Web3 ecosystem
.
Experience managing growth budgets and working with up-to-date marketing automation and analytics tools.

📌 Head Of Growth (Australia)
🏢 Hyphen Connect
📍 Australia